Blog

Trail’s Travel Center Pays Special Tribute to Veterans

Trail’s Travel Center Pays Special Tribute to Veterans

Trail’s Travel Center created a special gesture on Veteran’s Day to honor those who have served. NATSO connected with Cathy Purdie, director of marketing and strategic development for the location and Ken Fluth, Iron Skillet manager, to learn more about their event.  More

Welcome Professional Drivers by Rolling Out the Red Carpet

Welcome Professional Drivers by Rolling Out the Red Carpet

Do you ever wonder why your location’s retail/food conversion rates from the back court (diesel fueling lanes) are so low even though a very large percentage of professional divers come into your store to either get a receipt and/or to use the restrooms? Here are five ways to determine how welcoming you are to the professional drivers stopping at your location. More

The Truth About Biodiesel

The Truth About Biodiesel

Fleets’ usage of biodiesel is becoming more common but perhaps you’re still hearing some concerns. Here’s the truth: Biodiesel is worth learning about and I can dispel some of the myths you’re hearing. More

Truckstop Trends: Boost Profits with Dynamic Pricing at Your Travel Center

Truckstop Trends: Boost Profits with Dynamic Pricing at Your Travel Center

Dynamic pricing according to the dictionary “is the practice of varying the price for a product or service to reflect changing market conditions, in particular the charging of a higher price at a time of greater demand.” Here are some travel center-specific generic theoretical examples of dynamic pricing to get you thinking. More

11 Best Practices for Adding Fuel Lanes to Your Travel Center

11 Best Practices for Adding Fuel Lanes to Your Travel Center

Adding fuel lanes can help operators accommodate more traffic and draw in customers, but there are several key factors operators should consider when expanding their fuel offerings. Here are 11 best practices to employ when adding them to your location. More

Trend to Watch: Fresh Offerings Add Up to Big Success at Your Truckstop

Trend to Watch: Fresh Offerings Add Up to Big Success at Your Truckstop

Those truckstop and travel center operators who have embraced food as part of their conversion rate, experience and store environment improvement plan are really knocking it out of the park. More

Gilbarco Discusses the Future of Electric Vehicles with NATSO

Gilbarco Discusses the Future of Electric Vehicles with NATSO

Gilbarco sat down with NATSO to discuss the future of electric vehicles and the key points truckstops and travel plazas need to consider when examining the technology. More

Fuel Performance and Emissions Facts Your Truckstop Customers Care About

Fuel Performance and Emissions Facts Your Truckstop Customers Care About

A B20 blend (20 percent biodiesel, 80 percent petroleum diesel) has been shown to reduce particulate matter and carbon monoxide emissions by more than 10 percent and unburned hydrocarbons by more than 20 percent in heavy-duty highway engines. More

Is Your Truckstop or Travel Center Ready for EMV?

Is Your Truckstop or Travel Center Ready for EMV?

Credit cards are now being issued with a small chip (called the EMV chip), and business owners across the country have had to update their point-of-sale systems to accommodate chip cards. The first point-of-sale requirements took effect in 2015, but another deadline is on the horizon. Fuel retailers have until Oct. 1, 2020, to install EMV chip-card readers at automated fuel dispensers. Here’s what you should know about EMV chip technology to ensure you’re ready by the 2020 deadline. More

15 Ideas for What to Post on Social Media for Your Truckstop

15 Ideas for What to Post on Social Media for Your Truckstop

In a recent issue of NATSO’s Stop Watch magazine, we shared 15 social media topics Ericka Schapekahm, director of human resources and special projects at Coffee Cup Fuel Stops, likes to use on the company’s social media sites. More

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