Board of Directors

Joseph Zietlow

Joseph Zietlow

Chair

Joe is the Industry and Trade Assc. Manager representing Kwik Trip in Washington D.C., the state governments they operate in and all trade Associations they are involved in. He has spent twenty one years of his career in the Petroleum / Convenience Store Industry with Kwik Trip. Three years as a District Leader of Retail Stores, eighteen years in petroleum procurement and director of the petroleum division and just recently moved to his new role of Industry and Trade Assc. Manager.

Debi Boffa

Debi Boffa

Chain Director

As the CEO of TravelCenters of America Debi Boffa has more than 25 years of experience with bp and has worked across many sectors, including engineering, retail, sales, marketing, and operations.

Boffa recently served as president of both bp's Retail Operating Organization and Thorntons LLC, where she led the integration of bp's ampm business with Thorntons while concurrently overseeing the operations of more than 1,200 convenience stores nationwide.

Damon Borden

Damon Borden

At-Large Director

Damon Borden was born into the trucking industry. My father drove a truck for all his working life. He was my connection to Broadway Truck Stops, Truck Town, back then. I started bugging the truck stop manager on my 16th birthday, in April of 1975, and was hired in July of that year. All fueling was full service back then and that's what I started doing. Over the 43 years that I have spent with Broadway, I worked in our shop, was shop foreman, drove a fuel truck on the weekends, and moved into management. I have been managing for the last 34 years. I have been active with NATSO for the last 13 years attending NATSO Connect and NATSO Day on Capitol Hill all of those years. I am married and we have 3 children and 3 grandchildren.

Heather DeBaillie

Heather DeBaillie

NATSO Foundation Chairman

Heather DeBaillie has worked in the truckstop industry for over 27 years. She has served as a NATSO foundation board member, a NATSO committee member, serves on NATSO’s Human Trafficking Task Force and is active in NATSO Government Affairs efforts. DeBaillie is the Vice President of Marketing for CAT Scale Company and Iowa 80 Group; as well as the Iowa 80 Trucking Museum, a privately funded museum dedicated to preserving and celebrating trucking history.  She also assists in planning the Walcott Truckers Jamboree, an annual event Celebrating America’s Truckers, in its 43rd year. She currently also serves on the board of Trucker Buddy International as Vice President and as President of PEO International, Chapter LZ, a philanthropic education organization.

DeBaillie is a member of St. Paul Lutheran Church, Orion, Illinois, where she has served as a Council Member, Sunday School teacher and served on various committees. She received her BA in Business & Marketing from St. Ambrose University, Davenport, Iowa. She and her husband have two sons and reside on a farm in western Illinois.

Ted Giles

Ted Giles

Allied

Alabama native and serial entrepreneur, Ted Giles is known to his friends, family & customers as the “fried chicken expert.”  Ted began his career by stepping into a leadership role in a family foodservice equipment business that invented the ventless frying technology kicking off the foodservice movement in convenience stores, Giles Enterprises.  Over the next 30+ years, Ted was responsible for growing and/or creating several businesses within the foodservice space, most notably Chester’s International (a 1000+ unit fractional franchise foodservice program), Wynn’s Grain & Spice (a blending supplier), & BirdShack Fried Chicken (a convenience store fried chicken program).  Today, Ted focuses his efforts on his role as CEO of Wynn’s Grain & Spice.  A long-time NATSO member, Ted looks forward to furthering his impact on the truck stop and travel plaza business industry through his role in the NATSO Chairman’s Circle.  Ted currently resides in Birmingham, Alabama with his wife, Donna.  Ted’s son and daughter-in-law, Wynn and Alexis Giles are the third generation to step into the leadership of their family businesses. 

Jim Hays

Jim Hays

Past Chair
Jim Hays is the Owner/Developer of Dodge City Petro, a Popeye’s franchisee, and owner of a petroleum jobbership, Hays & Son Oil Co, which owns and operates convenience stores and sells commercial fuel and lubes in the north Alabama area. He has been involved in the commercial real estate development business, and for over twenty years, he has owned and operated real estate development companies Hays Properties LLC , and JTK GROUP LLC, that develop commercial real estate from the design phase, excavating, and infrastructure to finished buildings. Hays is CFO of DESIGN TECHNOLOGIES, an electronics manufacturing company. He currently serve on the boards of Petroleum & Convenience Store Marketers of Alabama and the PURE Oil Jobbers Co-op. His wife Terri works with him in their businesses, and they have one daughter Karen.
Victoria (Vicki) Hendon

Victoria (Vicki) Hendon

At-Large Director

Victoria (Vicki) Hendon is the President and Chief Executive Officer of Danny’s Truck Wash & Service Center and Danny’s A Big Rig Resort in Phoenix, Arizona. Vicki is an Independent Truckstop Owner/Operator with experience spanning over 35 years. She is a minority business leader, heavily involved in advocating for women in the workplace. In 1994 she received the largest SBA loan ever awarded to a woman. Dun & Bradstreet information service and Entrepreneur Magazine named Vicki as one of their Top 10 Female Entrepreneurs of the year. Most recently The Association for Corporate Growth-Arizona Chapter’s Women in Business and Leadership group featured Vicki on their panel of prominent Women CEO’s to provide guidance to up and coming female entrepreneurs. Her facilities are unique, offering a multitude of services in a one-stop-shop. Offerings include Truck Wash, Trailer & Tanker Washouts, Scales, Parking, Service & Maintenance, Chrome Oasis, Diner, and Showers, all with a “resort” like ambiance. Vicki has always been committed to making truck drivers feel “at-home” and special while guests in her facilities. She is married and has one daughter and one grandson. Her daughter, Heather, is also a part of the business operations. 

Frank Love

Frank Love

Chain Director

Frank Love is the President and C.O.O. of Love’s Operating Companies, Inc. Love’s Travel Stops and Country Stores operates over 200 interstate travel centers and convenience stores located in 33 states across America. Oklahoma City is the headquarters for Love’s. After graduating from the University of Oklahoma, Love spent two years with the Ritz Carlton Hotel Company before joining his family’s company in 1994. He and his wife, Malia, have two children.

Matt Mildenberger

Matt Mildenberger

Chair Elect

Matt Mildenberger currently serves the role of President/CEO of Mitten’s Travel Center, Oakly, Kansas, TA.  Mitten Inc. is a diverse multi-million-dollar operation focused on serving the needs of the traveling public.  Mitten’s Travel Center offers numerous food services, both fast and casual dining, an urgent care facility, on-site fueling, repair service, on-road repair to stranded professional drivers and travelers, bulk fuel, def and oil delivery, among other travel needed services along the Interstate.  After 15 years in the current position, Mildenberger took Mitten Inc. from a $20 million to a $80 million operation with 140 employees.  Mildenberger is happily married to his beautiful wife, Misty, and they have been blessed with two lovely girls at home at the ages of 15 and 17. He is also the general partner in a family partnership where he and his family operate over 3500 acres of farm and ranch land, along with a successful cow/calf operation.

Lisa J. Mullings

Lisa J. Mullings

President & CEO

Lisa Mullings is the President and Chief Executive Officer for NATSO. Prior to this appointment to NATSO’s Executive Committee, she served as NATSO’s Vice President of Public Affairs and Counsel. In that capacity, she lobbied on transportation and tax issues and managed NATSO’s strategic communication plan, serving as NATSO’s primary media contact as well as editor of both the association’s bi-monthly trade publication, Stop Watch, and its weekly e-newsletter.

Prior to joining NATSO in January 1995 as the Associate Director of Government Affairs, Lisa was the communications and government affairs manager for the National Association of Chemical Recyclers. Prior to that, she served for five years as a staff member on the House transportation committee. She received her undergraduate degree in business with a minor in journalism from the University of Maryland in 1994 and her law degree from George Mason University School of Law in 2000. She is married and has two sons.

(703) 549-2100
Andy Richard

Andy Richard

At-Large Director

Andy Richard is the Chief Executive Officer of Sapp Bros. Inc. Sapp Bros., Inc. is a collection of 17 full-service, friendly travel centers; primarily located on Interstate-80 from as far west as Salt Lake City, Utah to Clearfield, Pennsylvania in the east. Sapp Bros. is also a leading petroleum wholesale distributor with a robust offering related to refined fuels, lubricants, oil, propane, diesel exhaust fluid, compressed natural gas, kerosene, additives, solvents, and many other associated products, services, and equipment. 

Raina Shoemaker

Raina Shoemaker

At-Large Director

Raina Shoemaker co-owns and operates Shoemaker’s Travel Centers in Lincoln, NE. She is passionate about implementing change that benefits the company, as well as the lives of their employees. Shoemaker graduated in 2017 with a dual degree in Communication Studies and Business Administration from Nebraska Wesleyan University. As an owner/operator of a small company she wears many hats, whether it be handling employee issues, or scooping snow, no job is out of her scope. In her free time, she enjoys playing with her Portuguese Water Dog, Luca and playing sand volleyball.  

Elizabeth Waring

Elizabeth Waring

At-Large Director

A third-generation wholesale fuel jobber for Marathon and Shell and c-store owner/operator, Elizabeth Waring has worked in the family business since she was ten years old. After graduating with a public relations degree from Florida State University, she came home to join her family as the Director of Marketing and Area Supervisor for the South-East region of Johnson & Johnson, Inc. Elizabeth currently serves as the President and CEO of the company. She has taken on this task with a tenacity and vision that has led to the rebranding of Johnson & Johnson into Busy Bee. Busy Bee consists of 16 convenience stores & 2 travel plazas; some locations have been expanded to additionally offer Burger King, Dunkin Donuts, Hardees, or Subway. Under Elizabeth's leadership and growth plan, the company continues to innovate and thrive.

David Young

David Young

Allied Director

David Young is a veteran of the automotive aftermarket industry serving in numerous sales and marketing leadership roles over his 33-year career with Valvoline. In his current capacity as Vice President of Sales, David oversees Valvoline’s USA & Canada Installer Channels (DIFM) business unit. The DIFM business includes the sale of Valvoline products, services, and solutions to the automotive and heavy-duty segments through a variety of sales channels.

David holds a bachelor’s degree in business administration from the J.M. Tull School of Accounting at the University of Georgia. In addition, David has completed executive development programs at both Indiana University’s Kelly School of Business and Northwestern University’s Kellogg School of Management.  David and his wife Erin of 27 years reside in Lexington, KY and have 2 adult children: Charlotte-24 (Alex) a graduate of Ole Miss and the University of Kentucky earning her master’s in education and Jackson-22 a graduate of the University of Kentucky with a BBA in management and digital media.

Marko Zaro

Marko Zaro

Secretary/Treasurer

Marko Zaro is the CEO at Road Ranger. Road Ranger is a Schaumburg, Illinois-based chain of 42 travel centers, truckstops and convenience stores primarily found in the mid-western United States. Zaro has an BS in Industrial Engineering and Computer Science from Pontificia Universidad Catolica in Chile in 2003 and a MBA from Haas Business School, UC Berkeley in 2013. He previously worked at CCU, the largest beverage company in Chile, in several positions includign CFO of Transportes CCU and Chief Supply Chain Planning for CCU Chile. He aslo served as Head of Planning for Falabella, one of the biggest retailers in Latin America. Zaro has five children with his wife Monica.