Allied Membership

One size doesn’t fit all at NATSO. We work with each supplier to tailor benefits aligned to their goals.
  • Need to cut through the noise and reach actual people at independent locations, regional or national chains?
  • Interested in raising brand awareness among executives representing 18,000 truckstops, repair shops, truck washes, convenience stores and gas stations?
  • Eager to gain insight into the highly unique dynamics of this multi-billion industry?
NATSO has options. Check out our individual offerings and our cost-effective bundles, or call us to request ideas designed specifically for you.
 

NATSO vendor partners are featured in the Buyer’s Guide.

Have questions? Contact Pamela Hayes at (703) 739-8565 or phayes@natso.com and she will design a package that advances your unique goals and aims.

Chairman’s Circle Bundle

Elite Brand Promotion

  • Personal note from NATSO’s CEO to each NATSO director profiling your company and contact person
  • A press release, and announcement, in StopWatch introducing your company to NATSO members
  • Opportunities to position your staff as go-to experts through podcasts, blogs, and speaking roles
  • One week banner ad in the Biz Brief daily e-newsletter
  • Year-round logo placement in Chairman’s Circle listings on NATSO.com, in board meeting materials, StopWatch and more
  • Inclusion of your company, product categories and sales contact info in our online buyer’s guide
  • Recognition as a Chairman’s Circle member at all annual events and pre-event promotions
  • Use of our 220 corporate member mailing list and one -time use of 1,500 prospect list 

“White Glove” Introductions and Networking So You Can Cut through the “Noise” to Reach Prospects

  • Personal, targeted introductions to independent operators and chain executives
  • First option on limited, escorted “meet and greets” when our industry experts visit independent truckstop operators; these are complimentary for Chairman’s Circle
  • Invitations for four people to network with industry leaders at NATSO Board of Directors and Government Affairs Committee “IRL” meetings and social events
  • Eligibility to run for NATSO’s board or serve on committees with your prospective customers
  • Priority placement in virtual idea-sharing groups with independent operators

Industry Intel to Help You Navigate the Industry Like an Insider

  • Custom virtual briefing by NATSO experts for your team on industry dynamics, emerging trends and operations
  • Monthly, small group Executive Exchange virtual discussions with the NATSO CEO and industry VIPs
  • Subscriptions to StopWatch, NATSO’s quarterly magazine, and Biz Brief, our daily e-newsletter
  • Concierge-level access to NATSO’s experts to answer your industry questions
  • Access to members-only content and analysis on the natso.com website

Insider Opportunities and Member Discounts

  • Advance opportunities to select sponsorships and booth space
  • Discounted advertising in Stop Watch and Biz Brief
  • Use of the NATSO logo for displaying affiliation with the industry’s premier association

$15,000 per calendar year, prorated for companies that join mid-year.

*New 2020 Chairman’s Circle Members: EcoEngineers, Global PPE, Interstate Health Systems, LLC and The Wendy's Company

 

Preferred Partner Bundle

Brand Promotion

  • Announcement in Stop Watch introducing your company as our newest Preferred Partner
  • Opportunities to position your staff as the go-to experts through podcasts, blogs, articles and speaking roles
  • One week banner ad in the Biz Brief daily e-newsletter
  • Year-round logo inclusion in Preferred Partner listings on NATSO’s website, Stop Watch and more
  • Inclusion of your company, product categories and sales contact info in our online buyer’s guide
  • Use of our 220 corporate member mailing list and one -time use of 1,500 prospect list 

Targeted Networking So You Can Cut through the “Noise” to Reach Prospects

  • Personal, targeted introductions to independent operators and chain executives
  • Invitations for two people to network with industry leaders at NATSO Board of Directors and Government Affairs Committee “IRL” meetings
  • Status as a NATSO member, which entitles you to run for NATSO’s board or serve on committees alongside your prospective customers
  • Eligibility to participate on a space-available basis in virtual idea-sharing groups with independent travel center operators

Industry Intel to Help You Navigate the Industry Like an Insider

  • Custom virtual briefing by NATSO experts for your team on industry dynamics, emerging trends and operations
  • Monthly, small group Executive Exchange virtual discussions with the NATSO CEO and industry VIPs
  • Subscriptions to Stop Watch, NATSO’s quarterly magazine, and Biz Brief, our daily e-newsletter
  • Concierge-level access to NATSO experts to answer your industry questions and share strategic insights
  • Access to members-only content and analysis on www.natso.com

Insider Opportunities and Member Discounts

  • Members-only discounts on advertising in Stop Watch magazine, www.natso.com and in NATSO’s electronic Biz Brief
  • Use of the NATSO logo for displaying affiliation with the industry’s premier association

$6,000 per calendar year, prorated for companies that join mid-year.

 

Strategic Member Bundle

Brand Promotion and Business Leads

  • Inclusion of your company, product categories and sales contact info in NATSO’s online Buyer’s Guide
  • Use of our 220 corporate member mailing list and one-time use of 1,500 prospect list  
  • Supporting the success of an industry that promotes your product or service

Targeted Networking So You Can Cut through the “Noise” to Reach Prospects

  • Status as a NATSO member, which entitles you to run for NATSO’s board and/or serve on committees alongside your prospective customers
  • Eligibility to participate on a space-available basis in virtual idea-sharing groups with independent travel center operators

Industry Intel to Help You Navigate the Industry Like an Insider

  • Complimentary subscriptions to Stop Watch, NATSO’s official quarterly magazine for members and the Biz Brief daily e-newsletter
  • Concierge-style access to NATSO’s team of experts to answer your industry questions
  • Access to members-only content and analysis on www.natso.com

Insider Opportunities and Member Discounts

  • Members-only discounts on booth space
  • Members-only discounts on advertising in Stop Watch magazine, www.natso.com and NATSO’s electronic Biz Brief
  • Opportunity to choose sponsorships and branding opportunities before information is made available to prospective members 
  • Use of the NATSO logo for displaying affiliation with the industry’s premier association

$1,500 per calendar year, prorated for companies that join mid-year.

New 2020 Strategic Partner Members:

 

Individual Offerings

Benefit

Price

Digital Advertising*

Newsletter - $500 for members and $1,000 for non- members per week

Website - $700 for the month

Stop Watch Magazine Print Advertising*

Four issues a year.

Rack rate: $3,850 for full page ad, $2,850 for half page

~~2020 spaces are extremely limited. Contact atoner@natso.com.~~

Webinars/Product Demos

Custom

Virtual Focus Groups with Customers

Custom

Hosted Virtual Demos/Sales Presentations

$1,000 per customer attending (includes an incentive payment to participants who join)

Annual Convention Attendance*

Attendee only; $1100

~~Sales for 2021 event are not yet open.~~

Annual Convention Booth*

$3,000 members and $3,800 for non-members

~~Sales for 2021 event are not yet open.~~

Event Sponsorships

$2,500 - $40,000

Podcast Sponsorship

$1,000 for two months, which includes four, bi-weekly podcasts

HR, Shop Repair or Operations Share Group Sponsorships

$5,000 branding sponsorship; $10,000 exclusive sponsor

Revenue or Equity Share Marketing Programs**

Custom

Basic NATSO Membership***

$1,500

Buyers Guide Listing*

Requires membership

Escorted Meet and Greets/Industry Visit Ride Alongs

$1,000 per day plus expenses

Custom Industry Tours

Custom

Private Briefings on the Industry, Trends and Pain Points and/or Procurement Processes

$5,000 plus expenses

Tailored Travel Plaza Industry Overview Reports

$3,000 - $6,000

*Chairman’s Circle, Preferred Partner and Strategic Member Bundles include discounts on these items.
**For start-ups with limited capital and/or companies with solutions urgently needed by travel plazas, NATSO’s for-profit arm can create innovative partnerships to connect you with the industry.
*** For basic membership benefits, review our Strategic Member bundle above.