Topics: Marketing & Retail

Everyone is Welcome at Florida 595 Truck Stop [Podcast]

Everyone is Welcome at Florida 595 Truck Stop [Podcast]

Norka Rodriguez, CEO of Florida 595 Truck Stop, joined the podcast to share the truckstop's great ideas including the friendly culture, the retention pond and much more. More

A Look at What Makes the Magic at Fred’s Fuel N Food [Podcast]

A Look at What Makes the Magic at Fred’s Fuel N Food [Podcast]

Acknowledged as a top truckstop on Trucker Path, today Fred’s Fuel N Food boasts a sophisticated operation that offers friendly customer service, clean facilities and quality merchandise. More

The Tennessean Travel Stop Wins Trucker’s Choice Award for Top Independent Location

The Tennessean Travel Stop Wins Trucker’s Choice Award for Top Independent Location

The Tennessean Travel Stop has won the Trucker’s Choice Award and has been voted among the top five independent truckstops in the United States. More

3 Questions You Should Ask Yourself Right Now About Your Truckstop and Travel Center Business

3 Questions You Should Ask Yourself Right Now About Your Truckstop and Travel Center Business

So, if you have not already, NOW, not in two to three months, is the time to take a good, hard look at where your business is today, how it has changed year over year, and plan for where you want to go from here. More

What Products Should Truckstops and Travel Centers Carry [Podcast]

What Products Should Truckstops and Travel Centers Carry [Podcast]

In this episode of NATSO's podcast, Darren Schulte, NATSO's vice president, membership, uses his deep well of experience to answer product selection questions and more.  ​ More

Use Branding at Your Truckstop to Create a Remarkable Experience

Use Branding at Your Truckstop to Create a Remarkable Experience

Learn more about what operators should think of when they consider their brand and how they can use branding to connect with customers and increase sales. More

5 Consumer Trends that Will Stay Post Pandemic from Coca Cola

5 Consumer Trends that Will Stay Post Pandemic from Coca Cola

Consumer trends are always in flux, but the COVID-19 pandemic has turned the world upside down. Shopper habits have changed, and Coca-Cola has identified several trends that will likely stick around post pandemic. More

Truckstops and Travel Centers Appeal to Four-Wheel Customers Through Beer

Truckstops and Travel Centers Appeal to Four-Wheel Customers Through Beer

Truckstops and travel centers historically haven’t focused on beer, but the pandemic has brought an increase in alcohol sales. As our daily lives are disrupted, people are craving indulgences. Especially right now, the category can be a top seller depending on operators’ locations and customers. More

Jiffy Trip Locations Are Big, Bright and Breaking the Travel Center Mold [Podcast]

Jiffy Trip Locations Are Big, Bright and Breaking the Travel Center Mold [Podcast]

Alex Williams, Chief Operating Officer, Jiffy Trip came on the podcast to offer advice on what to sell in your drive thru's, the scoop on building an H20 cave and shares what is next for Jiffy Trip. More

Attract and Keep Customers at Your Travel Center with Effective Sign Design

Attract and Keep Customers at Your Travel Center with Effective Sign Design

A shopper study by BrandSpark and Better Homes and Gardens found that 64 percent of respondents said they have failed to find a business because the signage was too small or unclear. More

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