Topics: Stop Watch

Quicklee's Travel Center is Off to a Great Start

Quicklee’s Travel Center in Avon, New York, was founded by Peter Bruckel, Quicklee’s president and managing member. Bruckel started in the petroleum industry in 1995 when he opened a gas station on land adjacent to his industrial bridge painting company. More

Three Ways Truckstop Operators Are Using Partnerships to Grow Business

More and more retailers are joining together to form creative partnerships, which allows them to reach customers in new ways and spur sales. When brands join forces, it can help them create a better in-store customer experience and make a more memorable impression on customers. More

Three Generations of Women Create Success at Coffee Cup Fuel Stops

Jane Heinz started her journey into the truckstop and travel plaza industry when she married into it 36 years ago. Since then, she has worked side-by-side with her husband, Tom, to open new Coffee Cup Fuel Stops stores and train people to run them. She also has done everything from serving as general manager to handling the merchandising, and together she and Tom have created a thriving business that now includes their children and grandchildren. More

Expand Your Truckstop's Labor Pool with Non-Traditional Hires Members Only Join or Login

Finding and retaining employees is often a top concern of truckstop and travel plaza operators, and it can become even more challenging when unemployment levels drop. More

Strategic Plans Help Us Stay Focused And Move Forward

As an association, NATSO is tasked with bringing value to our members and our partners, and to ensure we continue to do that, NATSO’s board of directors and staff have been working together on the association’s long-term strategic plan. More

Decrease Shrink to Increase Profitability at Your Truckstop [Infographic]

Retail losses can add up to big bucks for operators, and any net operating cost improvement plan should include a robust plan to manage retail and cost shrink. More

Boost Sales and Reward Customers with Loyalty Programs at Your Truckstop Members Only Join or Login

Repeat customers are extremely valuable to businesses, and when done right, loyalty programs can draw in shoppers while also boosting sales for the location. That creates a win/win situation for customers as well as the businesses they frequent. More

Get to Know Female Leaders in the Truckstop Industry

The truckstop and travel plaza industry is full of outstanding operators who continually make life easier for their customers. Throughout 2018, Stop Watch would like to highlight a handful of the women who make the industry great. More

Try Putting Your Manager’s Office in the Middle of Your Truckstop

Home Service Oil Co., doing business as Express Mart, St. Louis, Missouri, has their managers’ “offices” in the center of its convenience stores. More

Maximizing the Path to Purchase at Your Truckstop with Beverages Members Only Join or Login

Beverages are big business for the nation’s truckstops and travel plazas. During NATSO Connect, Stephanie Kowitz, senior manager of shopper Insights for The Coca-Cola Co., said beverages are the No. 1 reason for a trip to the store and account for more than one in four trips. More

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