Lee Hi Travel Plaza

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From Milkshakes to Motocycles: Truckstop Operators Get Creative in Their Parking Lots

May 1, 2016

From Milkshakes to Motocycles: Truckstop Operators Get Creative in Their Parking Lots

In today’s operating environment, truckstop and travel plaza operators are working to appeal to a wide range of customers. Several NATSO members are changing the way they use space within their parking lots, turning extra space into innovative profit centers.

Engaging Employees Of The Millennial Generation at Your Truckstop

March 1, 2016

Engaging Employees Of The Millennial Generation at Your Truckstop

Millennials—typically defined as those born between the early 1980s to the early 2000s—are an important part of the workforce and can provide valuable skills to their employers. However, millennials are often stereotyped as being entitled, unmotivated and difficult to manage, but operators that have learned how to tap into the talent of the millennial generation said they value the traits they bring to the table.

January 1, 2016

Unleashing the Power of Meetings: A Well Planned Meeting can Increase Productivity, Boost Morale and Generate New Ideas

Berkstresser, Hargraves, Danniel and Cufaude sat down with Stop Watch to share their insights on what contributes to an effective meeting—whether it is with staff, peers or customers.

Why You Need To Know Your Truckstop Customer

March 1, 2015

Why You Need To Know Your Truckstop Customer

Successful companies know and understand their customers. Why? Four truckstop and travel plazas give their take.

Independent Operators Share Ideas For Growth And Cutting Costs During The NATSO Show

July 1, 2014

Independent Operators Share Ideas For Growth And Cutting Costs During The NATSO Show

Independent truckstop and travel plaza operators are constantly seeking out new products, great ideas and the latest business innovations. But NATSO members aren’t just in search of new ideas, they’re more than willing to share them with their peers.

Implement Internal Controls at Your Truckstop to Minimize Risks of Fraud and Theft

January 1, 2014

Implement Internal Controls at Your Truckstop to Minimize Risks of Fraud and Theft

Each day businesses throughout the United States fall victim to fraud. The perpetrators range from front-line employees to upper management, and unfortunately, the hard truth is that fraud is on the rise. That means business owners need to be even more diligent when creating a system of checks and balances that will take away the opportunity for employees to steal.

Iowa 80 Kitchen, Johnson's Corner and Lee Hi Travel Plaza on Travel Channel's Show

March 25, 2013

Iowa 80 Kitchen, Johnson's Corner and Lee Hi Travel Plaza on Travel Channel's Show

Iowa 80 Kitchen, Johnson's Corner and Lee Hi Travel Plaza are scheduled to be featured on the Travel Channel's Show Food Paradise, being renamed Truck Stop Paradise, for this episode, on March 27. The episode will feature food at truckstops, and the film crew spoke with customers about their favorite dishes as well as why they keep coming back. The episode airs at 10 p.m. Eastern time.

Travel Channel Films at LEE HI Travel Plaza

August 6, 2012

Travel Channel Films at LEE HI Travel Plaza

The Travel Channel shot an episode for “Food Paradise” at Berky’s Restaurant at LEE HI Travel Plaza in Lexington, Va., on Saturday, Aug. 4.

May 1, 2012

Best Truckstop Customer Service Tips

NATSO members talk about what things make a good overall customer experience.

A Good Business

November 1, 2011

A Good Business

Today at 61 years old, I’m as enthused about the travel plaza industry as I was 30 years ago.

The Power of Association

July 1, 2011

The Power of Association

By joining together, we create a high profile for our industry. We know the important role we play in our communities and in the movement of goods in the country, but it is crucial we spread that message to others.

Make Your Voice Heard

May 1, 2011

Make Your Voice Heard

NATSO is on the front lines keeping us up to date on the latest happenings on Capitol Hill, but it is up to us to take action.

NATSO Members Stand Together

March 1, 2011

NATSO Members Stand Together

I know that each of us is thrilled to see the economy turning the corner.

A New Year, New Opportunities

January 1, 2011

A New Year, New Opportunities

We are competitors, but we can also serve as each other’s inspiration.

Three Things Your Customers Want From You for Christmas

December 15, 2010

Three Things Your Customers Want From You for Christmas

Adults and children alike draft up wish lists at Christmas, and those in the truckstop industry are no different.

Three Things Your Customers Want From Suppliers

August 15, 2010

Three Things Your Customers Want From Suppliers

Operators know their suppliers have the expertise that could help take their sales to the next level, so Highway Business Matters talked with truckstop owners and managers to learn three things they'd like to see from their vendors.

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