Blog

President Donald Trump Intends to Push a $1 Trillion Infrastructure Plan. What Could it Mean for Truckstops?

On May 15–17, NATSO members will travel from across the United States to Washington, D.C., to educate their elected officials about the critical role the truckstop industry plays in the U.S. economy as well as to discuss key industry challenges. Especially with this massive infrastructure package coming, we need truckstop's and travel's help to ensure our industry's collective voice is heard in the halls of Congress. More

Outpost Travel Center Distinguishes Itself by Building a Brand

Horn Oil’s Outpost Travel Center operates seven locations and has built an audience of loyal followers through its full-service restaurants and delicious food service. They are building a brand all on their own, and have focused on the local community as well as drivers. More

Uncovering Consumer Trends: Time is the New Currency

In today’s environment, time is the new currency, and all of us seem to be starved for time. This creates new opportunities for retailers that can offer convenience to their customers. We’ve already seen a growth in grab-and-go and quick-serv foods—no one has time to sit down and eat when they can grab something on the run. The same need for speed applies to other profit centers within a location, such as a c-store. People want to find their items quickly and get on their way. More

How to Add Homegrown Talent to Your Workforce Strategy

There’s no doubt that going outside of your travel plaza to attract new hires with great skills and fresh ideas is essential for growth. But isn’t it time you began cultivating and “home-growing” your own talent? When you focus on attracting entry-level hires that are eager to learn the ropes and ambitious about possible advancement opportunities, you’re leveraging a tactic that will set you apart from your competitors and significantly grow your company’s talent pool. More

FuelMaxx Entices Customers to Refuel, Both Figuratively and Literally

Even if you weren’t planning to buy a cup of coffee or a fountain drink when you stopped at FuelMaxx, you’d be tempted to get one once you see the location’s displays. The coffee area and beverage stations are stunning. They have every flavor slushie you could ever want, and a milkshake area for those looking for a sweet treat. More

NATSO Best Practices in Truckstop Merchandising: Store Flow [Video]

Every other Thursday, we share a video from Darren Schulte, NATSO’s vice president of membership, on one component of truckstop merchandising. In today’s video, Schulte walks listeners through the importance of understanding the flow of your store and how to better capitalize on it. More

Simmons Travel Center Finds Success Focusing on its Customer and Product Mix

Simmons Travel Center is a good looking operation that does all sorts of things well. One area where they really excel is mixing truck and four-wheel traffic. They have focused on understanding each of the two customer groups and have found several ways to mix them successfully in one operation. More

NATSO Best Practices in Truckstop Merchandising: Build Sets to Your Customers [Video]

Every other Thursday, we share a video from Darren Schulte, NATSO’s vice president of membership, on one component of truckstop merchandising. In today’s video, Schulte shares the importance of building sets based on your specific customer base and traffic. His best practice advice includes: • Start by thinking carefully about how many customers you see daily; • Do not build giant sets if you don't have the traffic for it; • You can build a set with much less SKU’s and still meet the needs of your customers; and • You can be more profitable by being very careful with your space. More

NATSO Best Practices in Truckstop Merchandising: Store Layout [Video]

Welcome to a brand new series on NATSO’s blog, Best Practices in Truckstop Merchandising! Every other Thursday, we will share a video from Darren Schulte, NATSO’s vice president of membership, on one component of truckstop merchandising. In today’s video, Schulte shares the importance of putting like items together in your stores. More

Learn How Distilled Biodiesel Can Help Your Truckstop Business

What are the benefits of distillation? Distilled biodiesel has advanced cold flow properties because distillation does a superior job of removing minor components, such as steryl glucosides, that can contribute to filter plugging. Even with a higher cloud point, distilled biodiesel can outperform undistilled low cloud biodiesel in cold weather. Distilled biodiesel has a lower carbon intensity score than undistilled biodiesel made from vegetable oils, such as soy. That’s especially important in regions with air quality standards, like California and some Canadian provinces, as well as with the growing number of fleets that have sustainability goals. Distilled biodiesel is the purist type of biodiesel. This helps it blend more easily with petroleum diesel because there are fewer minor components to hinder blending. The minor components found in biodiesel depend in part on the feedstock, and because distillation does such a good job removing those, the producer has more freedom with feedstock. This feedstock flexibility can be a benefit when there are price and supply fluctuations in commodity markets. More

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