13 Tips and Tricks for Attracting and Retaining Staff for Your Travel Center(s)

NATSO’s HR Sharegroup meets regularly to discuss tips for attracting, training and retaining employees. Learn more than a dozen tips and proven tactics from group participants.  
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13 Tips and Tricks for Attracting and Retaining Staff for Your Travel Center(s)
 

Creating a thriving workplace is a top priority for truckstop and travel plaza operators, but today’s operating environment is fraught with challenges.

NATSO’s HR Sharegroup meets regularly to discuss tips for attracting, training and retaining employees.

Here are more than a dozen tips and proven tactics from group participants.  

  • Faster background checks. Today’s workers have a lot of options and conducting a faster background check can help get workers onboard faster. One member uses a company called SwiftCheck. It can complete a background check in as little as two hours. It still checks for the major issues such as theft.
     
  • Facebook. Post ads on Facebook. One group participant gets 57% of its applicants this way.
     
  • Focus on Culture. Culture is critical, especially in a post-COVID world. Spend more time on company culture to get back to the basics.
     
  • Talent Reef. Talent Reef is a digital tool that allows employers to manage the pre-employment process.
     
  • Paylocity. Paylocity was recommended as a good applicant tracking company.
     
  • Work with Nonprofits. One member works with nonprofits that support people in need to hire those people.
     
  • FCCLA. Work with state Family, Career and Community Leaders of America (FCCLA) to help identify young adults that are not college bound for whatever reason.
     
  • AARP. Today’s workforce is truly multi-generational. Post on AARP.
     
  • Rehire campaign. Create a campaign to rehire folks that moved on but may be ready to come back.
     
  • Schedule ahead. Publish your work schedule 30 days out. At one location, this was the number one reason employees stayed.
     
  • Close a section. If you’re short staffed, opt to close a section of the truckstop rather than asking people to come in on their day off.
     
  • Lyra. Lyra is good resources for EAP sources.
     
  • Fuel bonus. Offer a fuel bonus. The money can help get people to work.
     

NATSO's H.R. Sharegroup, which is facilitated by top professionals, brings together H.R. professionals throughout the truckstop and travel plaza industry to learn from their shared experiences and prepare for the future. It is open to all NATSO members who work on human relations issues.

Reach out to Amy Toner, executive director of the NATSO Foundation, at atoner@natso.com with questions.

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