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Iced Tea Research

Posted in: Truckstop Business, Marketing & Retail

Throughout the month of June S&D Coffee & Tea shared research on iced tea:

#1: Who Drinks Iced Tea?
Tea is the most widely consumed beverage in the world next to water. On any given day, over one half of the American population drinks tea with roughly 69 million adult Americans consuming iced tea every day. Read Who Drinks Iced Tea

#2: Where Is Iced Tea Consumed?
Regionally, the South leads the way in consumption having more than 50% of the servings share with the West and Central regions coming in second and third at 18% and 16% respectively, and the Northeast at only 12%. Read Where Is Iced Tea Consumed?

#3: Why Is Iced Tea Consumed?
Not surprisingly, iced tea is ordered most often with a meal at lunch and supper across all foodservice segments. Read Why Is Iced Tea Consumed? 

#4: Iced Tea Trending
While 2013 showed a decline in both canned soft drink and juice sales, iced tea showed the largest growth by number of servings. Read Iced Tea Trending.

 

Want to learn more about the innovative beverage solutions that S&D Coffee & Tea offers today? Request a representative from S&D Coffee & Tea contact you by completing this form. You can also contact S&D at 800-933-2210 or visit us online at www.sdcoffeetea.com

 

/// S&D Coffee & Tea, in continuous operation since 1927, serves over 90,000 customers through national distribution and direct store delivery. S&D has been distinguished for supplier excellence by many of the largest retailers and consumers of coffee and iced tea, including McDonald’s and the U.S. Military. In 2009, S&D added a state-of-the-art Liquid Extracts Division, which extracts the flavors of coffee, tea and botanicals for use in iced coffee, shakes, ice cream and frozen desserts, energy drinks and other packaged and dispensed products. Operators can learn more about the innovative beverage solutions that S&D Coffee & Tea offers by visiting the company website at www.sdcoffeetea.com or by contacting Jim Edmonson at edmonsonj@sndcoffee.com.

The opinions and advice given by guest post contributors are not necessarily those of NATSO Inc. The posts should not be considered legal advice. Qualified professionals should be sought regarding advice and questions specific to your circumstances.

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About the Author

John Buckner

John Buckner

John Buckner joined S&D Coffee & Tea in 2009, after a 20-year career in sales and marketing for several Fortune 500 companies. He has a track record of generating profitable growth by building brands, successfully launching new products and gaining distribution.

His team is responsible for beverage strategies, new product development, customer-centered marketing, market research, merchandising, trade shows, media planning and advertising.

Buckner holds a master’s degree from the University of Virginia, and an executive MBA from Queens University’s McColl School of Business in Charlotte, N.C.