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Best of Darren's Great Ideas for Independent Operators in 2015

Posted in: Truckstop Business, Darren's Great Ideas for Independent Operators, Marketing & Retail, Operations

 

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Welcome to the newest post in our blog series, Darren’s Great Ideas! for Independent Operators

Best of Darren's 2015 Great Ideas for Independent Operators

Thanksgiving means pumpkin pie, time to give thanks and if we are lucky a trip out of town with family and friends. As Darren (and myself!) enjoys a much-deserved vacation, I thought prepost a round-up of his most popular blog posts.

Take a look back at the most popular Great Ideas for Independent Operators blog posts in 2014 here and in 2013 here

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Ten Tips to Improve SafetyAs we start a new year, it is a good time to revisit your safety program. How did your safety performance last year stack up? Were you better or worse than normal when it comes to slips and falls, food-borne illnesses, forklift injuries, back injuries, etc.? Read Ten Tips to Improve Safety here

 

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Seven Tips to Make the Most of Your Marketing: Advertisements and marketing, when done right, is sure to boost profits. Done improperly, it is an net operating cost reducer, so you need to make sure you are doing it right. Read Seven Tips to Make the Most of Your Marketing here.

 

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16 Ideas On How To Deal With Unproductive Inventory At Your Truckstopmore about inventory. Now that we have accepted that some of it is growing cobwebs rather than profits, let's look at 16 actionable ways to limit the negative impact of your unproductive inventory. Read 16 Ideas On How To Deal With Unproductive Inventory At Your Truckstop here. 

 

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12 Daily Tasks To Control Your Truckstop's Shrink: Shrink is a part of doing business, so business owners have to take steps daily to control it. Read 12 Daily Tasks To Control Your Truckstop's Shrink for daily actions you can take to help minimize losses.

 

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10 Things To Make Your Truckstop Customer Comfortable: In an industry known for its hospitality, customer service is key. That starts even before the customer walks in the door. Here are ten areas to examine to ensure your customer is comfortable. Read 10 Things To Make Your Truckstop Customer Comfortable here.

 

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10 Ways To Be A Better Holiday Merchandiser Than Santa Claus: Yep, the summer drive is not even over and I am beginning to see holiday themes, gifts and toys popping up in big retail. Recently, on a trip overseas, I saw early signs of Christmas shopping at two of England’s landmark retail operations. So what does that say about your operation? Do you need to have Santa Claus, Rudolph, and a Christmas tree displays up now? Certainly not, but I hope that you have a plan in place to take advantage of the upcoming holiday season. Read 10 Ways To Be A Better Holiday Merchandiser Than Santa Claus here.

 

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What Does Walmart's Advanced Vehicle Experience Mean for Truckstops?: The trucking industry is buzzing with news of Walmart's Advanced Vehicle Experience. The truck prototype combines aerodynamics, mictroturbine-hybrid powertrain, electrification, advanced control systems, and cutting edge materials like carbon fiber all in one vehicle with the end goal of drastically improving fuel efficiency. Read What Does Walmart's Advanced Vehicle Experience Mean for Truckstops? here.

/// Read more Darren's Great Ideas for Independent Operators posts here.

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About the Author

Darren Schulte

Darren Schulte

Darren Schulte serves as Vice President of Membership at NATSO. In this role, he directs recruitment, retention and customer service for truckstop and travel plaza members. He is also responsible for developing NATSO products and programs, particularly those relating to education, research and training for truckstop and travel plaza operators.

Schulte also leads NATSO's Profitable Retail Review program. A Profitable Retail Review is a custom assessment of your truckstop, including recommendations for every aspect of your facility, from actionable ideas to improve revenue to tactical ways to improve your net operating costs. Learn about NATSO's Profitable Retail Review program here.

Schulte joined NATSO with nearly three decades of experience in truckstop and travel plaza operations and merchandising. Schulte has worked for: 

  • Love's Travel Stops and Country Stores,
  • HESS Corporation, 
  • Petro Stopping Centers, and
  • TSC Global/Barjan LLC.