Are Theories of Motivation and Investment in Team Members Linked Today?

As employers, we strive to have happy employees and reduce our turnover rate. Yet, many of us fail to thoroughly analyze our compensation packages on a regular basis.

Even if we’re lucky enough to have turnover rates below the industry average, I think there is always room to improve.

Individualizing our compensation packages may be one of the best ways to retain and motivate employees.

I encourage my fellow operators to look at the number of motivational theories in industrial psychology and think about how in depth we as employers link these theories to investment in our team members.

Take a look at the six major theories of motivation and ask yourself if you’re focusing on them to provide maximum benefits for your team members and companies. 




This article originally ran in Stop Watch magazineStop Watch provides in-depth content to assist NATSO members in improving their travel plaza business operations.

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Tom Heinz

Tom Heinz is President of Heinz, Inc. and Coffee Cup Fuel Stops & Convenience Stores, Inc. Tom’s thirty-seven year business career has been in different segments of the petroleum industry. Tom’s primary business and day job began 31 years ago as co-founder/owner of Coffee Cup Fuel Stops Tom received the following degrees: Bachelor of Science in Business Administration, Master of Science in Human Resources, and Master of Business Administration from Beacom School of Business at the University of South Dakota. Presently, Tom serves on the University of South Dakota Foundation Board of Directors, Vermillion, South Dakota, NATSO Foundation Board of Directors, Alexandria, VA, Dakota Hospital Board of Directors, Vermillion, SD., and is a member of David Nelson Petroleum Marketers 300 Study Group.More
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