More Drivers Taking to the Road During the Day

When Keith Wade, operations director at Dodge City Petro, held a driver appreciation day this year, he had hundreds of hot dogs to giveaway for lunch and two bands drivers could sit and enjoy. Unfortunately, drivers were in too much of a rush to stop.

"They were here and they’d honk their horns, but it was 1:00 in the afternoon and we had 1,200 trucks just waving at us,” Wade said, adding that the event proved how valuable drivers’ daytime hours have become. “Now if you have a customer appreciation day, you have to do it at night.”

FACTORS INFLUENCING DRIVER STOPS 
How often, when and where drivers stop is driven by a number of factors, but one of the most important is the Federal Motor Carrier Safety Administration’s hours-of-service regulation. The agency issued new rules in July 2013, which have resulted in more daytime driving for the trucking industry as well as more driving on weekdays rather than weekends, the American Transportation Research Institute reported in its study Quantifying Impacts from the 34- Hour Restart Provisions...

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Mindy Long's photo

Before launching a full-time freelance career, Long edited NATSO's Stop Watch magazine. Prior to that Long worked as a staff reporter for Transport Topics, a weekly trade newspaper, covering freight transportation, fuel and environmental issues. In addition to covering the transportation sector, Long has written, reported and edited for a variety of media outlets. She was the Washington correspondent for WCAX-TV (CBS) in Burlington, Vt., a criminal court reporter in Chicago and a freelance copy editor for Kiplinger’s Personal Finance magazine in Washington D.C. Long hold a master’s degree from Northwestern University’s Medill School of Journalism in Evanston, Ill., and a bachelor’s degree in Communications from Westminster College in Salt Lake City.More

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