NATSO urged the Federal Motor Carrier Safety Administration (FMCSA) to include a holistic evaluation of the market dynamics that drive private sector truck parking investments as the agency seeks to […]
05-07-2026FOR IMMEDIATE RELEASEDATE: April 27, 2026 ALEXANDRIA, VA — NATSO, representing America’s travel centers and truck stops, SIGMA: America’s Leading Fuel Marketers, and the National Association of Convenience Stores (NACS) […]
04-27-2026NATSO and a diverse coalition of stakeholders advancing the adoption of hydrogen across the supply chain urged Congress to ensure that all alternative fuel technologies, including hydrogen, are treated equally […]
04-23-2026ALEXANDRIA, VA — A new independent study commissioned by NATSO, representing America’s travel centers and truck stops, SIGMA: America’s Leading Fuel Marketers, and the National Association of Convenience Stores (NACS) […]
04-14-2026NATSO, along with its industry allies, on April 6, 2026, submitted comments to the U.S. Department of Treasury outlining changes to the proposed regulations for the ‘Section 45Z’ Clean Fuel […]
04-09-2026ALEXANDRIA, VA — NATSO, representing truck stops and travel centers, SIGMA: America’s Leading Fuel Marketers, and the National Association of Convenience Stores (NACS), filed public comments with the Department of […]
04-07-2026ALEXANDRIA, VA — NATSO, representing truck stops and travel plazas, SIGMA: America’s Leading Fuel Marketers and the National Association of Convenience Stores (NACS) praised the Environmental Protection Agency and the Trump […]
03-27-2026NATSO and a coalition of fuel retailers, distributors, trucking fleets and consumers, urged Congress to immediately reinstate the Biodiesel Blenders’ Tax Credit under Section 40A of the Internal Revenue Code, […]
03-27-2026ALEXANDRIA, Va. — NATSO, representing America’s travel centers, truck stops and off-highway fuel retailers, named Randy Gard – Chief Operations Officer with Bosselman Enterprises of Grand Island, Neb. – as […]
03-18-2026Speed, efficiency and location have long been a competitive advantage for truck stop and travel center operators, but those attributes alone may no longer be enough to drive traffic inside the store.
“The world already sells convenience,” said Frank Beard, head of marketing at Rovertown. “What convenience stores really sell is a better day.”
While speaking during NATSO Connect 2026, Beard said operators need to shift their focus from convenience to emotional value, saying c-stores competes not just with other retailers but with a broader ecosystem of on-demand services that are increasing convenience across nearly every aspect of daily life.
03-18-2026ALEXANDRIA, VA — Ahead of the Senate Agriculture Committee March 10 hearing examining the need to increase domestic production and consumption of U.S. agricultural products, fuel retailers reminded lawmakers that the […]
03-11-2026
