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Ten More Great Ideas from The NATSO Show

Posted in: Truckstop Business, The NATSO Show

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For two and a half days, the industry gathers to find knowledge, solutions and connections at The NATSO Show. Just like The NATSO Show, The NATSO Show Magazine is your source for improving your travel plaza business operations. Unlike The NATSO Show it is year-round. 

Ten More Great Ideas from The NATSO Show

Operators who attended the Great Ideas Session at The NATSO Show 2016 know the workshop was a flurry of activity. Independent truckstop and travel plaza operators joined together to inspire each other with their latest ideas. Dozens of ideas were flowing back and forth.

We have already shared 10 great ideas that came out of the conference. Now here are 10 more.

  1. Have a five-to-ten minute meetings between shifts for the managers to pass on what they know.

  2. Have managers of all the shifts interact with each other so when there is a bonus program they are all on the same team.

  3. Get involved with social media, such as Instagram and YouTube. You can use it for employment and recruiting.

  4. Customers are going bananas for bananas. “We’re finding that more often than not, stores are competing over sales of tons of bananas,” an operator said.

  5. Add drive-thrus for c-stores if you have enough local traffic to support it.

  6. Place a cellular set on a front end cap where all your customers can see it instead of chips. Not everyone wants chips, but everyone CRAVES their phones.

  7. Suggestive sell within the store based on what the customer comes to the counter with.

  8. Look at your customer traffic patterns. “Watch 100-200 people to see where they go. That is where you put your high-margin items,” one operator said.

  9. Add drive-thrus for c-stores if you have enough local traffic to support it. 

  10. Place fresh fruit on an end cap to dramatically increase its sales. 

/// The NATSO Show 2017 will be held January 21 - 24 in Savannah, Georgia. Register and learn more about the NATSO Show here

Photo Credit: Chuck Fazio/NATSO

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About the Author

Mindy Long

Mindy Long

Mindy Long has been writing professionally for over 15 years and freelancing full time for the last four. In 2010 Long formed Mindy Long Freelance LLC. As a journalist, she has written about everything from video games to diesel fuel additives. 

Long hold a master’s degree from Northwestern University’s Medill School of Journalism in Evanston, Ill., and a bachelor’s degree in Communications from Westminster College in Salt Lake City. In addition, she has completed writing courses at Georgetown University in Washington, D.C., and the Writer’s Center in Bethesda, Md., and through the OpEd Project, Writer’s Digest and She is a member of the Society for Children’s Book Writers and Illustrators and the Northwestern Alumni Admissions Council.

Where To Find Me

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