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Ten Ways to Promote the Bill and Carolyn Moon Scholarship to Your Truckstop Staff

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Each year the NATSO Foundation’s Bill Moon Scholarship program distributes thousands of dollars to students to pursue their educational goals. In 2020, the foundation will award five, $5,000 scholarships to truckstop and travel plaza employees and/or their legal dependents.

The scholarship program is an amazing employee benefit provided at no cost to the employee and truckstops and travel plaza operators should encourage all of their employees and their legal dependents to submit an application by the May 15, 2020, deadline.

Here are 10 ways you can promote the scholarship to your staff:

  1. Place an article highlighting the award in your company newsletter.
     
  2. Post a link to the NATSO Foundation website and the scholarship program on your intranet (https://www.natso.com/bill-and-carolyn-moon-scholarship/).
     
  3. Send an email blast to employees with information about the scholarship, important deadlines and a link to the application (https://www.natso.com/bill-and-carolyn-moon-scholarship/).
     
  4. Display photos and information about prior scholarship recipients from your location.
     
  5. Place an informative description of the program in the company handbook for new employees.
     
  6. Post a flyer in a central area.
     
  7. Remind employees about the program at company meetings.
     
  8. Place table tents on tables in break areas.
     
  9. Encourage your HR director to share information about the scholarship when meeting with employees.
     
  10. Include information about the scholarship program in employees’ paychecks.
author avatar
Tiffany Wlazlowski Neuman
Wlazlowski Neuman leads NATSO and the NATSO Foundation’s public affairs initiatives and communications strategies to promote the truck stop and travel center industry to the public, opinion leaders, elected officials, and the media. Her outreach includes a spectrum of policy issues facing the industry, with a particular focus on transportation and fuel issues, truck parking, and human trafficking. She serves as NATSO’s representative on the U.S. Department of Transportation’s National Truck Parking Coalition, the Clean Freight Coalition, and various state truck parking technical advisory committees. She is the architect of the truck stop and travel center industry’s anti-human trafficking campaign and currently serves as a Committee member for the U.S. Department of Transportation’s Human Trafficking Advisory Council. Wlazlowski Neuman serves on the American Highway Users Policy and Government Affairs Committee.

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