Fuel islands are vital to the customer experience at truck stops and travel centers. Technology can enhance service, create operational advantages, and improve sales. As part of NATSO Connect, Feb. 18-22 in Orlando, Florida, technology thought leaders and operators will meet in the Technology at the Fuel Island Tech Forum to discuss their top technology priorities and the latest cutting-edge tech solutions.
Christine Schoessler, NATSO’s chief operating officer, said, “Our members are using innovative technologies to make their customers’ experience more seamless at the fuel island. These technological advancements also provide our members opportunities to increase wallet share.”
The session facilitates interactive discussions among truck stops and travel center operators as they explore fuel island technology. Attendees will have the opportunity to learn about the vendors offering new technology solutions and share their own experiences with fuel island technology. Discussion topics include:
- How the latest technology can create a seamless experience for drivers at the diesel pump.
- How AI is changing fuel supply management and pricing.
- Innovative solutions to improve professional drivers’ productivity while they fuel.
- Pump technology that can improve customer loyalty and food experience.
- Technology’s role in fostering payment security at the pump.
- How to prioritize technology investments.
Moderated by Schoessler, the workshop will feature panelists Meghann Erhart, executive vice president at Relay Payments; Dan Harrell, Chief Innovation Officer for Invenco by GVR; Craig Jensen, director of IT at Sapp Bros; and Wade Lowe, executive co-founder & president of TRUEFILL.
NATSO Connect has a long history of fostering the power of collaboration among its members to drive innovation and success, and the Technology at the Fuel Island Tech Forum will once again bring operators together to share their knowledge, perspectives, and ideas.
The forum is open to all truck stop and travel plaza attendees attending NATSO Connect. Learn more about the educational and networking opportunities NATSO’s annual meeting will provide, and register at https://natsoconnect.com.
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