04-20-2026 by Mindy Long AI’s Growing Role in Truck Stop Operations

Artificial intelligence is gaining traction across at truck stops and travel centers as well as their core customer base. The technology is helping operators and fleets increase profitability and efficiency, and it has the potential to reshare how operators do business.

“AI is rapidly evolving from a buzzword into a practical business tool that can deliver real, measurable benefits and is becoming the next practical step for productivity and efficiency. It is becoming more and more accessible and is being built directly into many of the everyday systems operators already use, including point-of-sale platforms, loyalty programs and fuel management solutions. As AI use advances rapidly in the coming years, it will become increasingly important for travel centers to understand the technology and its impact on the industry,” said Amy Toner, executive director of the NATSO Foundation.

04-20-2026
12-10-2025 by NATSO Foundation AI Can Drive Efficiency, Profitability and Customer Loyalty

Artificial intelligence (AI) is rapidly evolving from a buzzword into a practical business tool that can deliver real, measurable benefits. AI-driven systems can help with everything from reducing downtime and improving pricing decisions to personalizing the customer experience.

“When used well, AI takes data operators already have and turns it into action. It can keep pumps running, detect fraud and help customers feel recognized,” said Jeremie Myhren, cofounder and CIO of Onramp. “For independents looking to compete in an increasingly digital landscape, AI is not the future, it’s the next practical step.”

(Myhren, along with members of the NATSO Foundation’s 2026 Technology Steering Council, will present on AI during the Technology Forum at NATSO Connect. The Travel Center Technology Forum is designed to facilitate interactive discussions among truck stops and travel center operators regarding their top technology priorities. Learn more about NATSO Connect here.)

12-10-2025
06-17-2024 by Amy Toner NATSO Connect’s Tank Talks Highlight Innovative Products and Solutions

Innovation is a necessity for survival and growth in business, especially as markets become more competitive and customers’ needs and preferences change. Finding new innovative solutions and products can help businesses differentiate themselves from competitors, attract new customers and retain existing ones.

During NATSO Connect’s Tank Talks, five industry providers shared their products and ideas during quick, five-minute presentations modeled after a popular TV show. A panel of judges and the audience voted on the products or services they thought would improve the travel center wallet share.

As we gear up for another Tank Talk session in Las Vegas, take a look back at 2024’s winners with us.

06-17-2024

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