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Join Me Abroad to Take in New Great Ideas and the Latest Innovations

Posted in: Truckstop Business, Leadership & Strategy


I am a strong advocate for learning all we can from those around us, and I would love for NATSO members to join me in June at the NACS Convenience Summit Europe. 

Along with retailers from around the world, I’ll be working my way through London and Amsterdam and will gather ideas and trends to share with truckstop and travel plaza operators when I return. 

The tours, which are led by convenience industry experts, are designed to provide a closer look into retail operations and solutions and a deep dive into discussion-based learning.

There are two parts to the tour. The first, NACS Convenience Summit Europe, takes place June 5 to June 7 in London, United Kingdom. NACS Convenience Summit Europe is where the world gathers for two days to gain and share knowledge on global strategic industry issues while taking a deep dive into how these core, retail-centric themes will impact the industry today and in the future. Retail executives, thought leaders, marketing innovators, analysts and academics will provide insight into convenience retail operations in Europe and around the globe. There will also be a day of store tours in London.

Then, the 2019 NACS Market Tours Europe will take place from June 9 to 11 in Amsterdam, The Netherlands. Previously a part of NACS Convenience Summit Europe, the reimagined NACS Market Tours Europe provides first-hand insight into retail operations and solutions, as well as discussion-based learning. Led by convenience industry experts, these guided tours immerse attendees in leading retail environments—and beyond—in ways no other experience can. Operators will see the products, payments solutions and purchasing paths that can turn operations into a true shopping destination, increasing first-time visits and delivering loyal repeat customers.

If you are interested in learning more, please reach out to me at (915) 526-5820 or I hope to see you in Europe!

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About the Author

Darren Schulte

Darren Schulte

Darren Schulte serves as Vice President of Membership at NATSO. In this role, he directs recruitment, retention and customer service for truckstop and travel plaza members. He is also responsible for developing NATSO products and programs, particularly those relating to education, research and training for truckstop and travel plaza operators.

Schulte also leads NATSO's Profitable Retail Review program. A Profitable Retail Review is a custom assessment of your truckstop, including recommendations for every aspect of your facility, from actionable ideas to improve revenue to tactical ways to improve your net operating costs. Learn about NATSO's Profitable Retail Review program here.

Schulte joined NATSO with nearly three decades of experience in truckstop and travel plaza operations and merchandising. Schulte has worked for: 

  • Love's Travel Stops and Country Stores,
  • HESS Corporation, 
  • Petro Stopping Centers, and
  • TSC Global/Barjan LLC.