Diesel fuel will remain the primary fuel the trucking industry uses for decades to come, according to a two-year study on the future of alternative fuels conducted by the National Petroleum Council. The U.S. Secretary of Energy requested the study, which looked at a range of alternative-fuel options alongside traditional diesel and gasoline.
04-10-2013 Industry suppliers know that understanding their customers increases service levels in addition to profits. While no two days are ever exactly the same for truckstop and travel plaza operators, Highway Business Matters sat down with Mark Russell, director of operations for Russell’s Truck and Travel Center 2, near Amarillo, Texas to learn about a typical day.
03-10-2013 In a matter of days, industry suppliers and truckstop operators will come together under one roof for The NATSO Show 2013. Take a look at our quick tips to help you make the most of your time at the show.
01-25-2013 For Michael Sibley, Travel Center in LaPlace, La., work is spread between his home office and the travel plaza.
01-12-2013 While barbecue is synonymous with summertime, leading restaurant operators have picked up on the trend and many are using limited-time offers to feature barbecue throughout the summer and even as a winter-time meal.Adding new barbecue offerings to menus could boost sales for truckstop and travel plaza operators and industry suppliers while also increasing customer satisfaction.
12-26-2012 Perhaps the most important fact about exhibiting at trade shows is that successful trade show experiences require targeted, effective pre-show marketing and promotions. Exhibitors and sponsors cannot just show up and expect attendees to run to their booth. Here are four more ways to market your participation in The NATSO Show.
12-18-2012 Five ways to market your participation in The NATSO Show.
11-25-2012 Limited-service restaurants are the driving force behind the commercial foodservice industry, and account for more than half of total industry sales despite their low check averages in comparison to full-service restaurants.
11-10-2012 The opportunities to connect with attendees extend well beyond the show floor at The NATSO Show 2013.
11-01-2012 Impulse purchases are alive and well among consumers.
10-16-2012 By offering the right mini-meals and snacks, truckstop and travel plaza operators and industry suppliers can tap into this trend and boost sales.
10-01-2012