The Supreme Court on Oct. 16 declined to hear an outdoors group’s case against the Department of Transportation (DOT) regarding guidelines on digital billboards. The denial ends a four-year legal battle by Scenic America to terminate guidance to the Federal Highway Administration’s field offices on how to evaluate state plans for digital billboards on Interstate Highways.
10-18-2017Today’s fleets have information coming at them from all directions. Engine sensors, telematics devices and electronic logging devices are transmitting data in real time, and a growing number of fleets […]
09-01-2017For today’s shoppers, having an experience is a major factor that helps them determine when and where to shop, and a growing number of businesses are tapping into the trend. Target is combining shopping with relaxation, offering customers in some areas a glass of wine while they shop. Umpquah Bank focuses on its neighborhood feel by offering up community space for local groups, featuring local artwork and brewing up fresh cups of its specialty coffee.
03-23-2017The U.S. Food and Drug Administration’s (FDA) Center for Tobacco Products has released a proposed guidance document explaining how manufacturers, distributors, and retailers can comply with the agency’s prohibition against distributing free samples of tobacco products. Specifically, the guidance outlines the situations in which the sale of tobacco products – including e-cigarettes – to consumers at less than their full price (e.g., coupons, discounts, rewards programs, etc.) would not violate the ban.
03-13-2017With increased demands on drivers and hours-of-service regulations, professional drivers are eager to stop for what they need and get back on the road as quickly as possible. Locations are […]
03-01-2017Since it was founded, Amazon has disrupted the retail market and changed the way consumers shop. The ability to drive that disruption stemmed from a handful of key principles, that John Rossman, Author of The Amazon Way, said other business leaders can follow to drive innovation in their own industries.
01-24-2017Chris Spear, the new President of the American Trucking Associations, criticized the National Highway Traffic and Safety Administration (NHTSA) for excluding the trucking industry as it developed guidance on driverless vehicles.
10-31-2016Being in the retail business, consumer trends greatly shape the truckstop and travel plaza business. During NATSO’s fall board meeting, Coca-Cola shared these key consumer trends. Truckstop operators should read them and take note on how they will impact their business—both today and five years from now.
03-01-2016For merchants, including truckstop and travel plaza operators, complying with the EMV shift—the move to align credit and debit cards in the United States with proprietary chip technology—is extremely complex and expensive. However, merchants have to adopt EMV-compliant devices or assume the liability for fraudulent transactions.
01-15-2016I’d like to introduce you to Coin — the first universal credit card in the U.S. This is the other black card — one that stores multiple credit and loyalty cards in conjunction with a user’s smart phone. With the push of a button, the user can swap from their Visa to their Amex and to their loyalty card for your business with another push.
There are very few better examples of modern technology integrating into everyday must carry items with the promise of making life just a little bit easier.
12-15-2015You need to start understanding your online traffic to understand your customer better and how to reach them. I was working with a member who wanted to use his website to reach more truck drivers. That sounded great, but there was a problem: when I looked at his website’s analytics (performance metrics), I found that his online customer is most likely not a truck driver.
11-17-2015