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How to Use Social Media to Attract Interstate Traffic to Your Truckstop

How to Use Social Media to Attract Interstate Traffic to Your Truckstop Members Only Join or Login

Shoppers of all ages are active on social media, and truckstop and travel plaza operators need to have an online presence. There are several platforms operators can use to attract interstate traffic, including Yelp, Trip Advisor and Google. More

Berkstresser Honored with NATSO Hall of Fame Award

When Bobby Berkstresser got started in the truckstop industry 36 years ago, he had never pumped fuel before and hadn’t planned to become one of the largest employers in his town. Instead, he was looking for a garage for his towing service. The owner of Lee Hi was getting ready to close the location and called and asked Berkstresser if he’d like to buy it.  More

Great Idea in Action: Bobby Bucks

White’s Petro Stopping Center in Raphine, Virginia, has its own currency—Bobby Bucks. More

Making Change Part of Your Truckstop's Culture Members Only Join or Login

The ability to evolve and change can strengthen a business and contribute to long-term success. Within the truckstop and travel plaza industry, shifts in consumer behavior coupled with increasing competition are driving the need for operators to explore and adopt new service offerings in order to stay competitive.  More

Attract New Truckstop Customers to Boost Sales Members Only Join or Login

In today’s market, truckstops and travel plazas are facing increased competition on several fronts. Restaurants and retailers are adding fuel as well and charging stations for electric vehicles, and convenience stores are rolling out amazing grab-and-go food programs. At the same time, improved fuel mileage on ve¬hicles means customers don’t have to stop as often for fuel. In response, operators are stepping up their efforts to attract new customers while also increasing the conversion rate of fuel customers, getting them to come into the store.  More

Truckstops Becoming a Hub for Healthcare Members Only Join or Login

Truckstop and travel plaza operators have always tried to meet the needs of those on the road, and now they’re taking service to a new level and offering a range of healthcare services for drivers as well as their local communities.  More

Where: White Petro Stopping Center Members Only Join or Login

In the fall of 2015 White’s Petro Stopping Center in Raphine, Virginia, added a number of new amenities including a pharmacy. Owner Bobby Berkstresser first began thinking about adding the pharmacy when they added a doctors’ clinic in 2012. More

New Ideas and Trends in Food Service Members Only Join or Login

For truckstops and travel plazas, restaurants are among the most important profit centers at the locations. Sit-down and quick-service restaurants alike attract four-wheeler traffic, professional drivers and locals. Even better, restaurant and foodservice sales are expected to reach a record high of $660.5 billion this year, the National Restaurant Association reported. That’s a 3.8 percent increase from 2012. More

A Good Business

Today at 61 years old, I’m as enthused about the travel plaza industry as I was 30 years ago. More

The Power of Association

By joining together, we create a high profile for our industry. We know the important role we play in our communities and in the movement of goods in the country, but it is crucial we spread that message to others. More

The RoboBurger equipment is a fully autonomous robotic burger chef in a vending machine.
TravelCenters of America recently opened a new TA Express Travel Center near Statesboro, Georgia.
The initial grant distribution will prioritize funding for EV charging infrastructure at off-highway and off-Interstate locations.
The Charge Ahead Partnership is a coalition of individuals and businesses united in the idea that the best way to expand the electric vehicle charging network is through a competitive, market-based approach.
NATSO members should contact their state transportation departments promptly to learn about their electric vehicle charging plans and to share our industry's perspective on the plans' development.
It is incumbent upon fuel retailers to urge state DOTs to structure projects in a “make-ready” model that allows utilities to invest in the grid and distribution enhancements necessary to feed charging stations while a competitive, private market governs the consumer-facing charging transaction.