Truckstop and Travel Center Layout and Merchandising in the Time of COVID-19 [Podcast]

Retailers across the country are changing their layouts and display strategies to allow customers to quickly and safely shop while following social distancing guidelines. Should your truckstop make some of these changes? Darren Schulte, NATSO's vice president, membership contends that good truckstops and travel centers should use this time to re-evaluate their merchandising strategy.
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Truckstop and Travel Center Layout and Merchandising in the Time of COVID-19 [Podcast]
 

It is a disruptive time in the fuel business, but NATSO’s The Truck Stops Here podcast is packed with critical analysis on what to expect as well as ideas to propel your travel center business into the future. You'll hear from experts on and off the NATSO staff and directly from NATSO members on what techniques they use to excel. Pull up, grab the fuel nozzle and get ready to fuel up with NATSO's newest educational offering!

Retailers across the country are changing their layouts and display strategies to allow customers to quickly and safely shop while following social distancing guidelines. Should your truckstop make some of these changes?

Darren Schulte, NATSO's vice president, membership contends that good truckstops and travel centers should use this time to re-evaluate their merchandising strategy.

What should you do with your aisles to make it faster to shop long-term?

What can you get rid of that you don't sell a lot of?

He suggests that you have vendors come in more frequently, take a critical eye to the clutter on your transaction counter and more. Make thoughtful changes now and emerge from the pandemic ready to be even more profitable.

The Truck Stops Here podcast launched in early 2020 and is out every other Tuesday. Don't miss an episode. Subscribe now!

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