Topics: Social Media

Eleven Great Takeaways from the Great Ideas! Workshop at NATSO Connect 2023

Whether you were lucky enough to take part in the Great Ideas! Workshop at NATSO Connect in person or are learning about it from afar, here are 11 takeaways that can get your creative juices flowing. More

Travel Centers Came Together during NATSO Connect’s Great Ideas! Workshop

Truckstop and travel plaza operators came together during NATSO’s popular Great Ideas! Workshop for idea sharing and a fireside chat with Stephanie Stuckey, CEO of Stuckey’s Corp. and a former politician from Georgia, and Dale Elks, general manager of Oasis Travel Center. During the session Stuckey and Elks shared insights into creating a unique brand-building experience, using social media to increase your customer base and strategies for reducing employee turnover. More

Increase Customer Frequency, Drive Transactions and Boost Loyalty with Mobile App- and Web-Based Ordering

When Northland Properties, which operates Denny’s restaurants in Canada, launched its web ordering platform with Smooth Commerce, it saw a significant growth in revenue within 30 days. “We were very pleased with the amount of lift we saw during such a short time,” said Manoj Jasra, chief digital officer and chief marketing officer for the company. More

Ten Ideas on What Truckstops and Travel Centers Can Share on Social Media Right Now

Here are ten social media ideas that NATSO members may want to share on social media during the coronavirus pandemic. More

15 Ideas for What to Post on Social Media for Your Truckstop

In a recent issue of NATSO’s Stop Watch magazine, we shared 15 social media topics Ericka Schapekahm, director of human resources and special projects at Coffee Cup Fuel Stops, likes to use on the company’s social media sites. More

Connect with Customers and Tell Your Truckstop's Story with Social Media Members Only Join or Login

Social media provides a platform for truckstops to create relationships with existing customers, attract new customers, and recruit and retain employees. More

How to Use Social Media to Attract Interstate Traffic to Your Truckstop Members Only Join or Login

Shoppers of all ages are active on social media, and truckstop and travel plaza operators need to have an online presence. There are several platforms operators can use to attract interstate traffic, including Yelp, Trip Advisor and Google. More

Pride Stores Excels at Social Media

Pride Stores LLC, headquartered in Springfield, Massachusetts, put an extra emphasis on its online presence by hiring a social media manager. After almost two years, Chris Szarek has grown the company’s digital profile by strategically using Google business tools, Facebook and more. More

Giant Lollipops and Much, Much More at Busy Bee

Busy Bee is headquartered in Madison, Florida, and includes two truckstops and 16 convenience stores located primarily in Florida. Busy Bee #14 in Jasper, Florida, has ten full-time employees and a leased Huddle House. Busy Bee #25 in Live Oaks, Florida, is a bustling 22,000 square feet. More

Eleven Modern Employee Recruitment Techniques for Your Truckstop Members Only Join or Login

In a customer-service focused industry, the right employees are the key to success, and many truckstop and travel plaza operators are on a constant quest to find the right talent and engage employees. More

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