Topics: loyalty program

Key Considerations When Building or Updating an App for Your Travel Center

Key Considerations When Building or Updating an App for Your Travel Center

Mobile apps can strengthen your brand, boost customer loyalty and provide excellent customer insights, but they won’t add any value if customers don’t use them. With an increasingly competitive retail landscape, it is essential that businesses stand out, and Stop Watch sat down with Peter Rasmussen, CEO and founder of Convenience and Energy Advisors, to learn more about the benefits of mobile apps, essential features and common mistakes. More

Thorntons Launches Contactless Text-to-Enroll Platform

Thorntons Launches Contactless Text-to-Enroll Platform

Thorntons has released a streamlined text-to-enroll registration solution for its Refreshing Rewards Loyalty Program to make signing up for its program even easier. More

FDA Issues Proposed Guidance on Distributing Free Samples of Tobacco Products

The U.S. Food and Drug Administration’s (FDA) Center for Tobacco Products has released a proposed guidance document explaining how manufacturers, distributors, and retailers can comply with the agency’s prohibition against distributing free samples of tobacco products. Specifically, the guidance outlines the situations in which the sale of tobacco products – including e-cigarettes – to consumers at less than their full price (e.g., coupons, discounts, rewards programs, etc.) would not violate the ban. More

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