Topics: Marketing & Retail

Invest in Billboards to Let Your Travel Center Customers Know You are Open

Invest in Billboards to Let Your Travel Center Customers Know You are Open

Interstate billboards give you exposure to large numbers of travelers every day and night. I believe that this is one of the most effective forms of advertising. More

Christmas in July: Merchandising for the Upcoming Seasons During COVID-19 At Your Truckstop

Christmas in July: Merchandising for the Upcoming Seasons During COVID-19 At Your Truckstop

Right now, it may seem impossible to think past today, but the world is still turning and so is your inventory, so you've got to be thinking about its future.  In this video podcast, Darren Schulte, NATSO’s vice president, membership, and Amy Toner, NATSO’s vice president, publishing and digital content, embrace Christmas in July with their discussion of seasonal merchandise. More

 NATSO Welcomes Smooth Commerce as a Partner in Providing Mobile App and Web Ordering

NATSO Welcomes Smooth Commerce as a Partner in Providing Mobile App and Web Ordering

Smooth Commerce provides travel centers with a customizable platform that allows customers to order ahead for pickup and delivery. More

Thorntons Launches Contactless Text-to-Enroll Platform

Thorntons Launches Contactless Text-to-Enroll Platform

Thorntons has released a streamlined text-to-enroll registration solution for its Refreshing Rewards Loyalty Program to make signing up for its program even easier. More

Road Ranger Welcomes Its 40th Store to Brinkley, Ark. [Podcast]

Road Ranger Welcomes Its 40th Store to Brinkley, Ark. [Podcast]

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Five Consumer Trends That Will Stay with Coca Cola [Podcast]

Five Consumer Trends That Will Stay with Coca Cola [Podcast]

While the COVID-19 pandemic has turned the world upside down and retailers right along with it, Coca Cola has identified five shoppers trends that are going to stick around post pandemic. From a focus on health to a yearning for comfort, The Coca Cola Company's Stephanie McMahan, senior manager shopper insights - convenience retail, and Don Densmore, account executive II, share not only what the trends are but also what they will mean for the truckstop and travel center industry on NATSO's podcast.  More

Win Customers and Sell Your Location With These Seven Food Photography Tips

Win Customers and Sell Your Location With These Seven Food Photography Tips

In today’s operating environment, it is more important than ever to reach your customers online and market your food options to a broad audience. With food delivery, take out and curbside pickup, customers are deciding what to order while browsing online. What’s more, the majority of U.S. adult internet users head to the web to learn about a company before they make a purchase or visit a business. Photos of delicious and appetizing dishes posted online can sell your location and make someone choose you over your competitor. More

17 Solutions for Unproductive Inventory at Your Truckstop Due to COVID-19

17 Solutions for Unproductive Inventory at Your Truckstop Due to COVID-19

Gather 17 actionable ways to limit the negative impact of your unproductive inventory. More

Draw in RVers to Your Truckstop with a Game of Hide and Seek

Draw in RVers to Your Truckstop with a Game of Hide and Seek

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Eleven Tips and Tricks to Capture Booming RV Traffic

Eleven Tips and Tricks to Capture Booming RV Traffic

Learn recommendations for how truckstops and travel plazas can better serve RVers. More

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