Topics: Great Ideas

Take Flight with a Merchandising and Marketing Checklist

Use a merchandising and marketing checklist every day as part of your basic walkthrough process when arriving and leaving the location daily. More

Local Favorites on the Go

Sometimes the best ideas come from outside the industry. More

Golden Oil focused on Food and Cleanliness

Paul Bhardwaj, CEO and founder of Golden Oil, which operates four truckstops and is in the process of building its fifth, has been in the truckstop industry for more than 30 years. During that time, he has seen amenities and driver preferences change, and the locations do a fantastic job of staying current and remaining relevant. More

13 Great Ideas from NATSO Connect

In this issue of Stop Watch, we’re featuring not one, but 13 outstanding ideas operators have shared. Operators shared their insights and best practices during the Great Ideas! Session at NATSO Connect 2018. The annual meeting is one of the highlights of NATSO’s annual gathering, and operators were able to swap ideas and learn more about what is working for their peers, get inspiration from both inside and outside of the industry and think through how they can adapt ideas to make them work for them. While ideas filled the room, here are 13 that stood out. More

Bowlin Travel Centers Has Been Offering All the THINGS for More Than 100 Years

Bowlin Travel Centers, headquartered in Albuquerque, New Mexico, has been serving the traveling public in the Southwest for more than 100 years. Today the travel center company is led by President and CEO Michael Bowlin and has grown considerably since it started as a single-store operation in New Mexico. More

Host a Driver Event Like Shell Rotella SuperRigs

White’s Travel Plaza hosted the 36th annual Shell Rotella SuperRigs event in June. White’s, which is owned by NATSO member Bobby Berkstresser and located on I-81 in Raphine, Virginia, is always a popular location, and when you add a spectacular event like the Shell Big Rigs, it becomes even more of a draw. More

Pride Stores Excels at Social Media

Pride Stores LLC, headquartered in Springfield, Massachusetts, put an extra emphasis on its online presence by hiring a social media manager. After almost two years, Chris Szarek has grown the company’s digital profile by strategically using Google business tools, Facebook and more. More

Quicklee's Travel Center is Off to a Great Start

Quicklee’s Travel Center in Avon, New York, was founded by Peter Bruckel, Quicklee’s president and managing member. Bruckel started in the petroleum industry in 1995 when he opened a gas station on land adjacent to his industrial bridge painting company. More

Finding and Fostering Great Ideas with NATSO

Technology is changing, the retail experience is changing and customers needs are changing. That means NATSO members must observe the trends and innovate to remain relevant. Finding and applying great ideas has become so important. The good news is NATSO provides many ways to gather ideas. More

Try Putting Your Manager’s Office in the Middle of Your Truckstop

Home Service Oil Co., doing business as Express Mart, St. Louis, Missouri, has their managers’ “offices” in the center of its convenience stores. More

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