Former Trader Joe's President Doug Rauch will illuminate how to focus on core competencies to distinguish yourself from the competition in an energetic presentation filled with eye-opening case studies at the NATSO Show 2015.
Rauch spent 31 years with Trader Joe’s Company, the last 14 years as a president, growing the business from a small, nine-store chain in Southern California to a nationally-acclaimed retail success story with more than 340 stores in 30 states.
Attendees will learn how Rauch used the company’s prized buying philosophy and unique private label food program to grow Trader Joe’s from a 7/11 knockoff to the hottest retailer in America.
Registration is now open. Early-bird pricing is available until December 12. NATSO members can register online or by contacting Kimberly Roberts. Suppliers interested in participating as an exhibitor or sponsor should contact Susan Taylor. For more information about The NATSO Show, visit www.natsoshow.org.
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