Meridian Associates

Betsi Bixby and her company Meridian Associates, Inc. currently assist over 3,400 petroleum marketers increase cash flow and profits through educa- tion, strategic planning facilitation, merger mediation, business valua- tion and brokerage services. Meridian provides executable steps and core competencies for marketers. Meridian also teaches additional state-of-the- art inventory methods and has seen travel center owners make six-figure reductions in inventory that catapult- ed their company market value. Learn more at

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