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There is Something for Everyone at Quicklee’s

Posted in: Truckstop Travels

Editor's note: Darren Schulte, NATSO vice president of membership, frequently visits NATSO members to review their locations and offers impactful merchandising and operations improvements. Contact Schulte at dschulte@natso.com or (915) 526-5820 to learn more about the costs and details of this service.

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Quicklee’s Travel Center in Avon, New York, is another great example of a beautiful location.

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The location is 19,000 square feet and sits on nearly 10 acres. Inside there is something for everyone. Like every modern travel center, there are the traditional c-store snacks, candy and beverages, and electronics and truck accessories. The store colors, use of different materials, and the layout and design make this operation POP from a visual standpoint.

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Additionally, besides their grab-n-go food program, there is a Dunkin Donuts and a Calabresella's New York Style Deli, which has several delicious offerings. The deli has rave reviews on Yelp and is loved by locals and travelers alike. One reviewer said, “My wife told me about this new sub shop at Quicklee's Travel Stop on 390 South, so we decided to stop and check it out. She told me they put this in here for the truckers, well I'm not a trucker but this is THE BEST sub I have ever had!”

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There is also a community lounge area for all customers and Wi-Fi both inside and outside. 

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The location is part of the AMBEST community of truckstops, has a CAT Scale, AMBEST Shop, car wash, parking for 150 trucks, DEF at every diesel pump, showers and is branded Mobil gasoline. 

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Truckers appreciate all that the location offers. It is a good looking store with a great selection of food, merchandise and exceptional service led by their General Manager Johnny. 

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/// Did you know most weeks can find Darren Schulte, NATSO's Vice President of Membership, visiting a NATSO member truckstop location, spending three to four days, using his merchandising and operations expertise to help them grow their business? Learn about NATSO’s Profitable Retail Review program here.

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Photos Credit: Darren Schulte/NATSO

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About the Author

Darren Schulte

Darren Schulte

Darren Schulte serves as Vice President of Membership at NATSO. In this role, he directs recruitment, retention and customer service for truckstop and travel plaza members. He is also responsible for developing NATSO products and programs, particularly those relating to education, research and training for truckstop and travel plaza operators.

Schulte also leads NATSO's Profitable Retail Review program. A Profitable Retail Review is a custom assessment of your truckstop, including recommendations for every aspect of your facility, from actionable ideas to improve revenue to tactical ways to improve your net operating costs. Learn about NATSO's Profitable Retail Review program here.

Schulte joined NATSO with nearly three decades of experience in truckstop and travel plaza operations and merchandising. Schulte has worked for: 

  • Love's Travel Stops and Country Stores,
  • HESS Corporation, 
  • Petro Stopping Centers, and
  • TSC Global/Barjan LLC.