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NATSO Blog: June 2019

Considerations for California Fuel Retailers Who Wish to Take Advantage of Biodiesel Benefits

In April, I had the pleasure of presenting a webinar to the California Fuels & Convenience Alliance webinar on Best Practices for Your Biodiesel. More biodiesel production is being pushed into California due to favorable State policies and incentives. The California Air Resources Board’s (CARB) Low Carbon Fuel Standard (LCFS) have added to the economic incentives for investing in biodiesel.

Here are a few of the important factors I shared with listeners:

Where to Start
For those considering biodiesel, I suggest you review your supply options, particularly those that are nearby, and determine how far they are from a terminal or rail as well as how much space they have to store product and any infrastructure they need. You want to calculate what this is going to do for your margins and these are estimates.

Next, operators must obtain an IRS 637M blender’s license and become registered under U.S.EPA Renewable Fuel Standard as a RIN Owner. Alt Fuels staff are assisting clients with these preliminary steps daily...

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Combine Categories to Maximize Promotional Pricing Results at Your Truckstop

Posted in: Truckstop Business

Truckstop and travel plaza operators are familiar with promotional pricing.

Walk into any location, and you will see two-for-one or buy-one-get-one deals (BOGOs). It is often vendors that are pushing these, but are they useful?

Here are my thoughts and some examples of how operators can execute promotional pricing as well as how I had my team of merchants carry this out.

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Check Out the Exceptional Offerings at The Thumb in Arizona

Posted in: Truckstop Business, Marketing & Retail

During a visit to Scottsdale, Arizona, a friend told me we had to have to lunch at The Thumb. She raved about the barbeque, then she added with a smile, “It is a gas station.” Although the sign at The Thumb says it is “just your average gas station,” the location is anything but average.

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Are We Required to Provide an Application?

Posted in: Truckstop Business, Human Resources

Today Federated Insurance is sharing one of our “HR Questions of the Month” regarding employment-related practices liability issues.

Question: If someone comes in asking for an employment application but we are not hiring for any positions, are we still required to give them an application?

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Nine Great Ideas to Grow Sales and Improve the Customer Experience at Your Truckstop

Posted in: Truckstop Business, Marketing & Retail

As a travel center operator, you must always be asking yourself how can you better serve your customers.

Here are nine great ideas to implement to make sure you are growing sales and giving customers what they want.

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