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NATSO Blog: March 2017

First Prev Page of 2 Last Show per page, 15 total

Anew Travel Center Sends a Clear and Consistent Message to Customers

Posted in: Truckstop Travels

Customers stopping in at Anew Travel Center in Cambridge, Nebraska, will never wander around wondering where they should go. The location does an excellent job communicating with customers with its signage, which presents a clear and clean message throughout the location.

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NATSO Best Practices in Truckstop Merchandising: Chrome [Video]

Posted in: Truckstop Business, Marketing & Retail, Truckstop Merchandising Video

Every other Thursday, we share a video from Darren Schulte, NATSO’s vice president of membership, on one component of truckstop merchandising. Merchandising consists of how you organize the product in your store both physically and financially. With nearly three decades of experience in truckstop and travel plaza operations and merchandising, Schulte is a truckstop merchandising expert.

In today’s video, Schulte walks listeners through best practices in merchandising using the example of too much chrome.

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Ten Ways to Promote the Bill Moon Scholarship to Your Truckstop Staff

Posted in: Truckstop Business

Each year the NATSO Foundation’s Bill Moon Scholarship program distributes thousands of dollars to students to pursue their educational goals. In 2017, the foundation will award five, $5,000 scholarships to truckstop and travel plaza employees and/or their legal dependents.

The scholarship program is an amazing employee benefit, and truckstops and travel plaza operators should encourage all of their employees to submit an application by the May 15, 2017, deadline. Here are 10 ways you can promote the scholarship to your staff:

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Unique Offerings Abound at Johnson and Johnson Busy Bee #25

Posted in: Truckstop Travels

Johnson and Johnson Busy Bee #25 in Live Oak, Florida, does a lot of things well, and the attention to detail is obvious throughout the location. Most notable is the wide array of unique items that fill the store, which features a distinctive layout that is long but not particularly deep. That design gives customers a reason to walk the store and shop.

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Uncovering Consumer Trends: Experience Rises to the Top

Posted in: Truckstop Business, Marketing & Retail, Technology

For today’s shoppers, having an experience is a major factor that helps them determine when and where to shop, and a growing number of businesses are tapping into the trend. Target is combining shopping with relaxation, offering customers in some areas a glass of wine while they shop. Umpquah Bank focuses on its neighborhood feel by offering up community space for local groups, featuring local artwork and brewing up fresh cups of its specialty coffee.

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5 Tips For Finding A Biodiesel Supplier for Your Truckstop

Posted in: Fuel and Trucking, Biodiesel

What do I need to do to offer biodiesel blends at my location?

That’s a common question among travel plaza and truck stop owners and managers interested in adding biodiesel to their fuel lineup but unsure of the first steps.

There are several things that should be considered. For example, what blend level are you interested in providing your customers to maximize your profitability? Blend level is how much biodiesel is in the diesel fuel — B20 means it has 20 percent biodiesel and 80 percent petroleum diesel. If you are going to purchase B100 and blend yourself, then you should review your storage tank options and look into blending systems.

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Compliance Corner: NATSO Toolkit Outlines UST Requirements

Posted in: Fuel and Trucking, Compliance Corner

Several new requirements related to underground storage tanks (USTs) have taken effect over the past few years. As fuel retailers, most NATSO members own and operate USTs for motor fuels and must comply with state and federal regulations. To help truckstop and travel plaza owners stay current on UST requirements, NATSO has compiled a regulatory toolkit outlining the latest UST standards.

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Service Shines in the Heart of Florida at Acme Truck Stop

Posted in: Truckstop Travels

At Acme Truck Stop in Orlando, Florida, the staff is focused on service and speed, and it shows. Service is important to everyone who works at the location. Because the location is older, service is key, and it shows as when I visited the location they immediately made me feel welcome.

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NATSO Best Practices in Truckstop Merchandising: Apparel [Video]

Posted in: Truckstop Business, Marketing & Retail, Truckstop Merchandising Video

Every other Thursday, we share a video from Darren Schulte, NATSO’s vice president of membership, on one component of truckstop merchandising. Merchandising consists of how you organize the product in your store both physically and financially. With nearly three decades of experience in truckstop and travel plaza operations and merchandising, Schulte is a truckstop merchandising expert.

In today’s video, Schulte walks listeners through the best practices in apparel merchandising.

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President Donald Trump Intends to Push a $1 Trillion Infrastructure Plan. What Could it Mean for Truckstops?

Posted in: Our Legislative and Regulatory Issues

On May 15–17, NATSO members will travel from across the United States to Washington, D.C., to educate their elected officials about the critical role the truckstop industry plays in the U.S. economy as well as to discuss key industry challenges. Especially with this massive infrastructure package coming, we need truckstop's and travel's help to ensure our industry's collective voice is heard in the halls of Congress.

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