Browse by Category

Browse by Date

Most Active

Newest Posts

NATSO Blog: April 2015

First Prev Page of 2 Last Show per page, 11 total

Great Ideas In Food Service From Independent Truckstop Operators

Posted in: Great Ideas, Truckstop Business, Darren's Great Ideas for Independent Operators, Marketing & Retail

I’ve written about it many times, but it bears repeating, “Food service is becoming a more and more important component of the overall sales at truckstops and travel plazas.”

Today’s customers are demanding greater quality and convenience in the food they purchase and smart operators are capitalizing on this demand.

Here are just a few of the great ideas in food service I’ve seen recently.

Read More

Don’t Get Caught Unprepared For The Rise Of Diesel

Posted in: Fuel and Trucking, Biodiesel

Low fuel prices have been a major story for several months now. But if history is a guide, prices will eventually rise to their previous levels and higher, and the cost to fill up will again be a major concern among drivers.

Read More

Are Mobile Blinders Hurting Your Truckstop Sales?

Posted in: Fuel and Trucking, Marketing & Retail

Let’s face it. Smartphones have become a part of our everyday shopping experience. Apps, mobile couponing, and location-based offers are all examples of how mobile is playing a larger role in the retail environment. While mobile is certainly helping retailers promote their brand and drive traffic, it is also the prime suspect attributing to a drop in impulse purchases at the checkout lanes across the country.

Read More

{NATSO News} April 20, 2015

Posted in: Our Legislative and Regulatory Issues

Lawmakers Introduce Highway Funding Fix and more...

Read More

Execution of The Fundamentals Will Make Your Truckstop Excel

Posted in: Truckstop Business, Darren's Great Ideas for Independent Operators, Marketing & Retail, Leadership & Strategy

Execution when committed to forces you to look at what you can really do. It forces you to be more realistic and focus on those things that really make a difference.

Read More

{NATSO News} April 13, 2015

Posted in: Our Legislative and Regulatory Issues

EPA Settles RFS Lawsuit, Agrees to Deadlines for Volume Requirements and more...

Read More

Iced Tea Branding – Yours Or Theirs?

Posted in: Truckstop Business, Marketing & Retail

Some menu items, such as soft drinks, are profitable and strategic enough to warrant their own identity. Iced tea is one such item with compelling new data to support this critical marketing decision. After the “to brand or not to brand” question, owners and operators face another important choice: select an existing known brand that comes at a premium cost for instant awareness and loyalty, or create your own signature beverage with its own identity?

Read More

Grow America Act Still a Bad Idea the Second Time Around

Bad ideas don’t get better with age. It should come as no surprise that the highway user community isn’t welcoming the Administration's re-released Grow America Act with open arms.

Read More

How Trail’s Travel Center Is Defining Its Business Online And Why You Should Too

Posted in: Truckstop Business, The NATSO Show, Marketing & Retail

When you’re stuck in the throws of the day’s latest drama, it’s hard to remember that your truckstop is being judged anywhere other than the here and now, but that’s just not the case. It’s difficult to believe that your truckstop exists anywhere other than the large patch of dirt next to the highway, but operators have begun to realize that their truckstop exists separately on the Internet.

One such operator, Dustin Trail of Trail’s Travel Center in Lea Alberta, Minnesota, spoke to his experience in the online world at The NATSO Show. Dustin shared insight from his yearlong journey in taking control of Trail’s Travel Center’s online presence and the possible impact it’s had on his travel center.

Read More

Increased Engagement With Direct Managers

Posted in: Truckstop Business, Darren's Great Ideas for Independent Operators, Human Resources

An employee’s relationship with his or her direct manager is the most critical factor in employee engagement. Effective managers who can coach employees and maintain day-to-day relationships will have a more productive workforce.

Read More
First Prev Page of 2 Last Show per page, 11 total

Subscribe to Updates