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NATSO Blog: July 2013

First Page of 2 Next Last Show per page, 18 total

What Is Your Conversion Rate?

Posted in: Great Ideas, Truckstop Business, Darren's Great Ideas for Independent Operators

So, what is your conversion rate? At the National Retail Federation event in New York City in 2003 me and my mentor attempted to quickly figure out what type of currency the others around the round table discussion were going to use for their conversion from American dollars and why converting American sales dollars into a different currency was so darn important. Well, as goofy truck stop operators trying to learn fundamental retail practices, we soon discovered conversion rates in this conversation was about converting browsing customers into paying customers. In fact a recent article by Marianne Wilson discussed the importance of focusing on your conversion rates stating “traditional wisdom says that the quickest, surest and most cost-effective way to increase store sales is to improve each stores conversion rates."

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What You Missed in the Biz Brief This Week: July 10

Posted in: Industry Trends & News

In today’s information-overloaded business world, we often find ourselves deluged with literally hundreds of news items from dozens of sources. While it is likely impossible to read every article and remain productive, by not doing so we risk missing the one article that could change a key business practice or thought process. And that is where the NATSO Foundation’s newest publication, Biz Brief, provides assistance! The NATSO Foundation's Biz Brief is a daily collection of the most relevant business intelligence for truckstop and travel plaza operators.

While we think the Biz Brief is a must-read every day, if you only read ten news articles this week, these ten most-clicked Biz Brief articles are the ten to read.

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{NATSO News Weekly} July 8, 2013

Posted in: Our Legislative and Regulatory Issues

New Jersey to Allow Rest Area Sponsorships and more...

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The NATSO Show Magazine: July Issue

Posted in: Great Ideas, Truckstop Business, The NATSO Show

The July issue of The NATSO Show magazine is out! For two and half days, the industry gathers to find knowledge, solutions and connections at The NATSO Show. Just like The NATSO Show, The NATSO Show Magazine is your source for solutions to improve your travel plaza business operations and for information on trends affecting the industry to help you make future-focused business decisions.

Each month The NATSO Show magazine brings you exclusive interviews, great ideas, location highlights and tips for how best to best to take advantage of The NATSO Show.

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How to Best Communicate with Your Biodiesel Vendor

Posted in: Fuel and Trucking, Biodiesel

Integrating biodiesel blends like B20 into your truck stop or travel center is a three step process. First, paperwork preparation and then the physical integration of biodiesel in storage and at the pump. The third step is one that many travel centers overlook: ongoing communication with your biodiesel supplier.

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What You Missed in the Biz Brief This Week: July 3

Posted in: Truckstop Business, Leadership & Strategy

While we think the Biz Brief is a must-read every day, if you only read ten news articles this week, these ten most-clicked Biz Brief articles are the ten to read.

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Exhibit Space Now Available At The NATSO Show

Posted in: The NATSO Show

Exciting news! Exhibit space for The NATSO Show 2014 is now available. Make your booth selection appointment today to reserve the best booth space.

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{NATSO News Weekly} July 1, 2013

Posted in: Our Legislative and Regulatory Issues

N.C. Governor Signs Legislation Restricting State's Ability to Toll I-95 and more...

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