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NATSO Blog: July 2013

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What You Missed in the Biz Brief This Week: July 31, 2013

Posted in: Industry Trends & News

In today’s information-overloaded business world, we often find ourselves deluged with literally hundreds of news items from dozens of sources. While it is likely impossible to read every article and remain productive, by not doing so we risk missing the one article that could change a key business practice or thought process. And that is where the NATSO Foundation’s newest publication, Biz Brief, provides assistance! The NATSO Foundation's Biz Brief is a daily collection of the most relevant business intelligence for truckstop and travel plaza operators.

While we think the Biz Brief is a must-read every day, if you only read ten news articles this week, these ten most-clicked Biz Brief articles are the ten to read.

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Tolls + Technology = Inefficiency

Posted in: Our Legislative and Regulatory Issues

Tolls are finally becoming "interoperable," according to representatives of the so-called "tolling industry," the folks who used to nickel and dime drivers but today extract much larger sums. What this means, once the system is up and running, is that drivers can travel on toll roads in various states and most of the time, receive a bill for their tolls.

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{NATSO News Weekly} July 29, 2013

Posted in: Our Legislative and Regulatory Issues

Former Gov. Rendell Pushes For More Tolling and more...

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Illuminate Your Truckstop with Digital Media

Posted in: Great Ideas, Truckstop Business, Darren's Great Ideas for Independent Operators

I have written about digital signage before (and before) — it is one marketing tool that I am very passionate about. Retailers and food service providers and many other businesses around the world are committing to digital signage and you should too.

While we have seen some truckstop operators move into this space, many have chosen not to or have entered into it only half willingly. They often put the digital media or some other form of TV based marketing equipment in, but don’t really implement a full program to help drive sales and profitability. During a recent weeklong trip to visit with members and nonmembers between Houston and New Orleans, I unfortunately saw many out-of-order display TVs.

All is not lost in this space, however, as I have also seen a couple of great examples of digital media in locations like St. Rose Travel Center in New Orleans, La. and NOCO Express in Buffalo, N.Y. They are getting behind the medium and learning ways that it can help drive sales, profitability, reduce marketing costs in labor and in collateral costs, and really improve brand awareness.

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What You Missed in the Biz Brief This Week: July 22

Posted in: Industry Trends & News

In today’s information-overloaded business world, we often find ourselves deluged with literally hundreds of news items from dozens of sources. While it is likely impossible to read every article and remain productive, by not doing so we risk missing the one article that could change a key business practice or thought process. And that is where the NATSO Foundation’s newest publication, Biz Brief, provides assistance! The NATSO Foundation's Biz Brief is a daily collection of the most relevant business intelligence for truckstop and travel plaza operators.

While we think the Biz Brief is a must-read every day, if you only read ten news articles this week, these ten most-clicked Biz Brief articles are the ten to read.

Read More

Create a Specific, Measurable, Realistic Holiday Action Plan for Your Truckstop

Posted in: Truckstop Business, Marketing & Retail

We are more than half way through the summer drive, yet it is difficult to think about the 4th quarter with its cold weather and special holidays.

But, you need to. It is imperative to put your action plan in place for the winter season now. Keep in mind that there is only 26 days between Thanksgiving and Christmas this year, a FULL six holiday shopping days less than last year.

Every year other retail purchase opportunities continue to steal sales away from traditional retailers. Online purchases steadily increase every year, grocery and hardware stores sell crazy-priced large-screen TV’s to get you in the door, liqueur stores sell Christmas cards and last minute gift ideas. The list is never ending.

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{NATSO News Weekly} July 22, 2013

Posted in: Our Legislative and Regulatory Issues

Rep. Shuster Urges Republicans to Support Federal Spending on Transportation and more...

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What You Missed in the Biz Brief This Week: July 17

Posted in: Industry Trends & News

In today’s information-overloaded business world, we often find ourselves deluged with literally hundreds of news items from dozens of sources. While it is likely impossible to read every article and remain productive, by not doing so we risk missing the one article that could change a key business practice or thought process. And that is where the NATSO Foundation’s newest publication, Biz Brief, provides assistance! The NATSO Foundation's Biz Brief is a daily collection of the most relevant business intelligence for truckstop and travel plaza operators.

While we think the Biz Brief is a must-read every day, if you only read ten news articles this week, these ten most-clicked Biz Brief articles are the ten to read.

Read More

{NATSO News Weekly} July 15, 2013

Posted in: Our Legislative and Regulatory Issues

Washington State Seeks to Toll I-90; Lawmaker Questions Legality and more...

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Non-compliant Drink Machine Control Heights and Counter Top Heights

Posted in: Truckstop Business, Americans with Disabilities Act

The devil is in the details. We find that some of the top Americans with Disabilities Act (ADA) compliance issues seen in truck stops and travel plazas are overlooked details within the Standards. This month we look at how non-compliant counter top heights also affect drink machine control heights.

Drink machine controls are often too high when the machines are placed on top of counter tops that are too high. We’re finding that when counters are leveled, they are leveled up. This makes the counters too high, often as little as a quarter inch. Yes, a quarter of an inch does matter.

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