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Iced Coffee Research

Posted in: Truckstop Business, Human Resources

Throughout the month of July S&D Coffee & Tea shared research on iced coffee:

#1: Who Drinks Iced Coffee?
Each day iced coffee is consumed by roughly 30 million adult Americans and this once-novelty coffee beverage has seen modest growth in the past two years, now appearing on the menu in 74% of quick serve restaurants and 60% of casual dining facilities. Read Who Drinks Iced Coffee?

#2: Where Is Iced Coffee Consumed?
Regionally, the Western U.S. states lead the way in iced coffee consumption, followed closely by the Northeast. The South falls next with the Midwest having the lowest ranking. Read Where Is Iced Coffee Consumed?

#3: Why Is Iced Coffee Consumed?
While iced tea is most often ordered with a meal, iced coffee serves most frequently as a stand-alone beverage. Overall, iced coffee is purchased 59% of the time without food and at snacking occasion even more often at 83%. Read Why Is Iced Coffee Consumed? 

#4: Iced Coffee Trending
Flavored iced coffee is rated most appealing and consumed most often, far ahead of regular iced coffee, 66% as compared to 28%. Read Iced Coffee Trending.

 

Want to learn more about the innovative beverage solutions that S&D Coffee & Tea offers today? Request a representative from S&D Coffee & Tea contact you by completing this form. You can also contact S&D at 800-933-2210 or visit us online at www.sdcoffeetea.com

 

/// S&D Coffee & Tea, in continuous operation since 1927, serves over 90,000 customers through national distribution and direct store delivery. S&D has been distinguished for supplier excellence by many of the largest retailers and consumers of coffee and iced tea, including McDonald’s and the U.S. Military. In 2009, S&D added a state-of-the-art Liquid Extracts Division, which extracts the flavors of coffee, tea and botanicals for use in iced coffee, shakes, ice cream and frozen desserts, energy drinks and other packaged and dispensed products. Operators can learn more about the innovative beverage solutions that S&D Coffee & Tea offers by visiting the company website at www.sdcoffeetea.com or by contacting Jim Edmonson at edmonsonj@sndcoffee.com.

The opinions and advice given by guest post contributors are not necessarily those of NATSO Inc. The posts should not be considered legal advice. Qualified professionals should be sought regarding advice and questions specific to your circumstances.

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About the Author

John Buckner

John Buckner

John Buckner joined S&D Coffee & Tea in 2009, after a 20-year career in sales and marketing for several Fortune 500 companies. He has a track record of generating profitable growth by building brands, successfully launching new products and gaining distribution.

His team is responsible for beverage strategies, new product development, customer-centered marketing, market research, merchandising, trade shows, media planning and advertising.

Buckner holds a master’s degree from the University of Virginia, and an executive MBA from Queens University’s McColl School of Business in Charlotte, N.C.