Browse by Category

Browse by Date

Most Active

Newest Posts

NATSO Blog: Truckstop Business

First Prev Page of 41 Last Show per page, 402 total

Answers to Truckstop Operators’ FAQs on Parking

Posted in: Truckstop Business, Operations

Here are answers to some of the frequently asked questions I get on parking.

Read More

Combine Categories to Maximize Promotional Pricing Results at Your Truckstop

Posted in: Truckstop Business

Truckstop and travel plaza operators are familiar with promotional pricing.

Walk into any location, and you will see two-for-one or buy-one-get-one deals (BOGOs). It is often vendors that are pushing these, but are they useful?

Here are my thoughts and some examples of how operators can execute promotional pricing as well as how I had my team of merchants carry this out.

Read More

Check Out the Exceptional Offerings at The Thumb in Arizona

Posted in: Truckstop Business, Marketing & Retail

During a visit to Scottsdale, Arizona, a friend told me we had to have to lunch at The Thumb. She raved about the barbeque, then she added with a smile, “It is a gas station.” Although the sign at The Thumb says it is “just your average gas station,” the location is anything but average.

Read More

Are We Required to Provide an Application?

Posted in: Truckstop Business, Human Resources

Today Federated Insurance is sharing one of our “HR Questions of the Month” regarding employment-related practices liability issues.

Question: If someone comes in asking for an employment application but we are not hiring for any positions, are we still required to give them an application?

Read More

Nine Great Ideas to Grow Sales and Improve the Customer Experience at Your Truckstop

Posted in: Truckstop Business, Marketing & Retail

As a travel center operator, you must always be asking yourself how can you better serve your customers.

Here are nine great ideas to implement to make sure you are growing sales and giving customers what they want.

Read More

Keep Customers Moving at Your Truckstop with Speedy Service

Posted in: Truckstop Business, Operations

Speed-of-service is a top factor for the majority of customers today at retail establishments, but especially at truckstops, travel plazas and c-stores.

There are several things operators can do to speed transactions and improve the flow of customers.

Read More

Six Secrets Truckstop Operators Can Learn from Costco’s Success

Posted in: Truckstop Business, Marketing & Retail

NATSO members often look at the best practices of their fellow operators, but it is important to also look at the entire retail, food and fueling landscape. One of the continuing shining stars in today's current retail environment is Costco. While much of today’s retail landscape is driven by the growth and convenience of e-commerce, Costco is continuing to thrive. Here are six key ingredients that contribute to the retailer’s winning recipe of success.

Read More

Join Me Abroad to Take in New Great Ideas and the Latest Innovations

Posted in: Truckstop Business, Leadership & Strategy

I am a strong advocate for learning all we can from those around us, and I would love for NATSO members to join me in June at the NACS Convenience Summit Europe.

Along with retailers from around the world, I’ll be working my way through London and Amsterdam and will gather ideas and trends to share with truckstop and travel plaza operators when I return.

The tours, which are led by convenience industry experts, are designed to provide a closer look into retail operations and solutions and a deep dive into discussion-based learning.

Read More

4 Best Practices for Long-Term Truckstop Hiring Success

Posted in: Truckstop Business, Human Resources

Truckstops and travel plaza facilities create unique challenges for those who manage them. Unlike many businesses, most truckstops and travel plazas are open 24 hours a day, seven days a week, and managers must work hard to keep the facility adequately staffed at all times.

A location’s team players are the first and last line of contact for customers in a truckstop and travel plaza, so hiring and training the right team players can significantly affect the profitability of the business. With proper orientation and training, operators can ensure from the very beginning that their team players will succeed.

Here are four tips for long-term hiring success.

Read More

How to Use Billboards to Drive Your Travel Center's Profits Up

Posted in: Truckstop Business, Marketing & Retail

Next time you drive down the Interstate to your facility, look at your signage from the point-of-view of a customer who is visiting for the very first time. Signage is a crucial piece of your business as it serves as an invitation for a customer to stop into your site versus your competitors’ sites!

Interstate billboards give you exposure to large numbers of travelers every day and night. I believe that this is one of the most effective forms of advertising.

Billboard Pricing and ROI
Billboards range in price. Small non-illuminated units may cost $150 to $350 per month. Large illuminated billboards can range from $1,500 to $4,000 per month or more depending on traffic counts and several other factors such as the number of units available in the market, demand for those units and if it is a left- or right-hand read...

Read More
First Prev Page of 41 Last Show per page, 402 total

Subscribe to Updates