Editor's note: Darren Schulte, NATSO vice president of membership, frequently visits NATSO members to review their locations and offers impactful merchandising and operations improvements. Contact Schulte at dschulte@natso.com or (915) 526-5820 to learn more about the costs and details of this service.
Big Springs Travel Center in Nebraska is focusing on its strengths, and it excels at offering friendly faces and getting customers in and out quickly.
While not the newest of locations on the interstate, if you are a professional driver looking for speed, Big Springs is a great choice. It is very, very easy to fuel and drivers can get on their way in no time. This applies to four-wheel customers as well that are in a rush and not looking to mangle with congestion you find at many interstate locations.
Inside the store, Big Springs offers grab-and-go food options as well as deli offerings. Professional drivers and car customers can also find the standard pre-packaged goods they expect at a travel center—chips, candy and sodas. The needs of the professional driver are aptly supported in truck supplies or fluids, and they can find the necessities to get them on their way.
The people behind the counter are always friendly. Any driver, regardless of vehicle, that is looking for friendly interaction after hours on the road is guaranteed to find a smile and a friendly conversation at Big Springs.
/// Did you know most weeks you can find me visiting a NATSO member truckstop location, spending three to four days, using my merchandising and operations expertise to help them grow their business? I periodically share about those great retailers I visit here on the blog. Read more Truckstop Travels here.
Photo Credit: Darren Schulte/NATSO
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