ODOT To Sell Advertising and Sponsorships at Interstate Rest Areas

The Ohio Department of Transportation (ODOT) has signed a contract with Travelers Marketing, of Wellesley, Mass., to run an advertising, sponsorship and naming rights program for the state's 45 rest areas along interstate highways. The state DOT also wants to sell naming rights and sponsorships for bridges, interchanges and unique stretches of road.


This article originally ran in NATSO News Weekly (NNW), NATSO's member only weekly electronic newsletter. NNW is packed with the latest updates on government and business issues affecting the truckstop and travel plaza industry.

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