We’ll See You at the Show


In a matter of days, industry suppliers and truckstop operators will come together under one roof for The NATSO Show 2012. Take a look at our quick tips to help you make the most of your time at the show.

Pack for temperature highs in the 60s and lows in the 40s.

Plan your time at the show in advance by viewing the full schedule here.

Start the show off right by attending The NATSO Show Kick-Off Session featuring Jet Blue founding executive Ann Rhoades, sponsored by Randall-Reilly Publishing. Be sure to stay on the show floor after the Kick-Off Session for The NATSO Show Grand Opening Party on the Show Floor from 6:00 p.m. to 7:00 p.m.

Meet face-to-face with key industry decision makers during the dedicated show floor hours on Monday from 9:00 a.m. to 12:00 p.m. and 1:30 to 2:30 p.m and on Tuesday from 9:00 a.m. to 12:00 p.m. and 1:30 to 2:15 p.m.

Mingle with customers and take advantage of cutting edge education as you start each day with breakfast on the show floor. Monday’s breakfast, sponsored by S&D Coffee, will feature a keynote address on retail innovations from around the world.

At Tuesday’s breakfast, keynote speakers will discuss which technologies will revolutionize the industry in the future. Technologies featured include innovations revolutionizing the payments industry such as chip-and-pin credit cards, virtual wallets and radio-frequency identification (RFID) fueling technology.

Take a mid-day break to learn from key industry insiders during their keynote addresses and lunch on the show floor each day. On Monday, Tom Kloza of OPIS and Joe Petrowski of Gulf Oil will examine the outlook of fuel. The session is sponsored by Terra Environmental Technologies (TET), a CF Industries Co. On Tuesday, a panel of industry experts will discuss the future of trucking.

Everyone is invited to join in the fun at the NATSO Foundation Fundraiser at the House of Blues. Attendees will get to take advantage of great food, Blues Brothers-inspired music and the opportunity to forge lasting business relationships.

{HBMHighway Business Matters is a brief semi-monthly newsletter created exclusively for companies that provide products or services to the truckstop and travel plaza industry. Highway Business Matters will keep you informed on trends, tactics, and tips to help you connect to the $65 billion truckstop and travel plaza industry. 

Help tailor Highway Business Matters to meet your needs by sharing your feedback and story ideas. Send your input to: atoner@natso.com.

Mindy Long's photo

Mindy Long

Before launching a full-time freelance career, Long edited NATSO's Stop Watch magazine. Prior to that Long worked as a staff reporter for Transport Topics, a weekly trade newspaper, covering freight transportation, fuel and environmental issues. In addition to covering the transportation sector, Long has written, reported and edited for a variety of media outlets. She was the Washington correspondent for WCAX-TV (CBS) in Burlington, Vt., a criminal court reporter in Chicago and a freelance copy editor for Kiplinger’s Personal Finance magazine in Washington D.C. Long hold a master’s degree from Northwestern University’s Medill School of Journalism in Evanston, Ill., and a bachelor’s degree in Communications from Westminster College in Salt Lake City.More
Highway Business Matters (HBM)
Supplier Focus:
Randall Reilly PublishingTerra Environmental Technologies (TET), a CF Industries Co.

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