Focus on Service, Embrace Change (Modified from Don Quinn’s Speech at The NATSO Show 2016)

DonQuinnatNATSOShow.jpg
Photo Credit: Chuck Fazio

Being a leader is more important today than it ever has been. We are living in a world where nearly everything has become commoditized. People can price check from our aisles. They see the price of the fuel well before they pull up to the pump. We’ve never had this multitude of opportunities to interact with our customers and our customers have never had more choices on where they choose to do business.  

As a result of all of these options, we must find something that will make our locations stand out when compared to our competitors. One of those differentiators can be our service. We’ve always been a service-oriented industry, but today it is not enough to simply serve customers. Now we must exceed their expectations...

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Don Quinn's photo

Don Quinn is president of Sapp. Bros. He gained his initial first-hand experience with the truckstop and travel plaza as a truck driver. From there, he started working for Sapp Bros. pumping fuel on the fuel islands. That was 30 years ago, and he has held almost every job within the industry throughout his decades of experience at Sapp Bros. When not working, Quinn is involved in his church, serving in different ministries and on the endowment board. He has served on the Nebraska Lutheran Outdoor Ministries endowment board as well. Don has been married for nearly 37 years to his wife, Ava. He has two children—a son and a daughter—and two granddaughters.
Source:
Stop Watch Magazine
Retailer Featured:
Sapp Bros.

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