Attracting the Older Generation Could Be Key to Your Truckstop Business

The aging of America’s baby boomers means the country’s 65 and older demographic is growing faster than any other group. As the nation grows grayer, nearly every segment of a truckstop and travel plaza’s business will be affected, and many businesses are adjusting their offerings to best meet the wants and needs of their workforce and their customers.

The resource you are attempting to view is for NATSO Members only. To read the full story, you must be a NATSO member.

To login, enter your UserID and Password below. 

If you need any assistance, please contact NATSO Member Services at (703) 549-2100 between 9:00 a.m. and 5:00 p.m. EST, Monday through Friday, or email us at membership@natso.com

You can also reset your username or password here.

Learn more about NATSO membership here or join NATSO now.

Already a member, but don't have a NATSO account? Create a new account.

Mindy Long's photo

Before launching a full-time freelance career, Long edited NATSO's Stop Watch magazine. Prior to that Long worked as a staff reporter for Transport Topics, a weekly trade newspaper, covering freight transportation, fuel and environmental issues. In addition to covering the transportation sector, Long has written, reported and edited for a variety of media outlets. She was the Washington correspondent for WCAX-TV (CBS) in Burlington, Vt., a criminal court reporter in Chicago and a freelance copy editor for Kiplinger’s Personal Finance magazine in Washington D.C. Long hold a master’s degree from Northwestern University’s Medill School of Journalism in Evanston, Ill., and a bachelor’s degree in Communications from Westminster College in Salt Lake City.More
Source:
Stop Watch Magazine

Tags

Back to Truckstop Business