Infographic Articles

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Attract Truckstop Customers Through Signage

March 1, 2018

Attract Truckstop Customers Through Signage

Signage is one of the most important tools to connect with customers. It not only attracts customers from the street and draws them into the location, but also communicates sales or promotions, spurs point-of-sale purchases and directs customers where to go.

Start Now to Create a Promotion Calendar for Your Truckstop for 2018 [Infographic]

November 1, 2017

Start Now to Create a Promotion Calendar for Your Truckstop for 2018 [Infographic]

Seasonal promotions can be a great way to create a theme that can draw attention to products, boost sales and make customers feel good. Operators can create a seasonal promotional calendar now to bring excitement and fun to their locations throughout 2018.

7 Ways to Know Your Truckstop Customers [Infographic]

September 1, 2017

7 Ways to Know Your Truckstop Customers [Infographic]

“There is nothing wrong with just standing in the store and observing during different shifts. It is unbelievable how much information you can glean for 20 minutes, three times a day different days of the week.” — Darren Schulte, NATSO’s vice president of membership.

Manage Unproductive Inventory at Your Truckstop [Infographic]

July 1, 2017

Manage Unproductive Inventory at Your Truckstop [Infographic]

Inevitably some products within your inventory are going to move faster than others, but rather than letting items grow cobwebs, there are steps you can take to limit the impact unproductive inventory has on your bottom line.

The Importance of an Average Ticket at Your Truckstop [Infographic]

March 1, 2017

The Importance of an Average Ticket at Your Truckstop [Infographic]

Converting customers into purchasing customers and growing the average tickets has a direct impact on the bottom line.

Reduce Theft at Your Truckstop Location [Infographic]

January 1, 2017

Reduce Theft at Your Truckstop Location [Infographic]

Following the holidays, theft can increase as employees and customers alike start realizing they may have overspent on gifts. This infographic offers several easy, actionable tips that can help operators reduce shrink.

15 Consumer Trends Shaping Retail Operations Today And in the Future from Coca Cola [Infographic]

March 1, 2016

15 Consumer Trends Shaping Retail Operations Today And in the Future from Coca Cola [Infographic]

Being in the retail business, consumer trends greatly shape the truckstop and travel plaza business. During NATSO’s fall board meeting, Coca-Cola shared these key consumer trends. Truckstop operators should read them and take note on how they will impact their business—both today and five years from now.

Trends in Leadership [Infographic]

May 1, 2015

Trends in Leadership [Infographic]

Great leadership not only improves the energy and atmosphere of a business. It can also improve the bottom line.