United States is the largest coffee market in the world with 110 million adult Americans consuming brewed coffee, which equates to 46% of Americans drinking brewed coffee each day.(1)
Dunkin’ Donuts alone serves nearly two million cups of brewed coffee each day,(2) which may help explain why coffee servings have shown consistent growth over the last five years.
Male and female consumers are nearly evenly split(2) with 41% of consumers between ages 25-44 and 39% between ages 45-64.(1) The mean household income for coffee drinkers is $65,000.(1)
Sources:
(1) Datassential, BUZZ Coffee & Tea Tracker Q1 2013
(2) NPD Group/CREST, YE March 2103
(3) MenuMonitor, Technomic 2012
/// S&D Coffee & Tea, in continuous operation since 1927, serves over 90,000 customers through national distribution and direct store delivery. Operators can learn more about the innovative beverage solutions that S&D Coffee & Tea offers by visiting the company website at www.sdcoffeetea.com or by contacting Jim Edmonson at edmonsonj@sndcoffee.com.
The opinions and advice given by guest contributors are not necessarily those of NATSO Inc. The posts should not be considered legal advice. Qualified professionals should be sought regarding advice and questions specific to your circumstances.
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